Although the Baidu Green Luo algorithm second generation to the website outside the chain has many requests, but these requirements have a common, that is the site's external chain must pay attention to high quality and relevance, which actually gave us these SEO optimization workers brought the basic idea of optimization, that is, the construction of the site outside the chain of ideas, As long as the path provided by the Green Rose algorithm to do, you can play a multiplier effect, the following on the building materials class site to do an example, to share the specific outside the chain construction strategy.
Building materials such as the site itself belongs to the surrounding industries of real estate industry, including building materials and decoration and housing construction, and so on, so the relative web site types of building materials are relatively rich, which gives the building materials such as the outside chain of construction provides a rich channel, according to the principle of relevance, Building materials for the construction site outside the chain can be improved from the following several aspects.
First, the selection of classified information Web site for the construction of the outside chain
Classification Information web site has become an important variant of the industry site, not only can be based on all industries and places, but also can be independent of an industry and independent of a place, so the classified information site has become a building materials category site outside the chain of choice to publish the place, So in these sites is not simple to leave their own site introduction and hyperlinks so simple? Of course, the answer is no, if this is done, even if these classified information sites will leave your site outside the chain, then also won't be Baidu is a good high-quality outside the chain, It may even be because your chain content is not enough, is judged as the outside chain of garbage, resulting in less effort.
The correct approach should be to write a certain marketing nature of the soft text, these soft content is very wonderful, can promote the majority of users click, generally as long as the user is willing to click on the chain, will be Baidu is considered a very high user experience of the chain form, the same users will click on these outside the chain, can also help these classified information site drainage, The formation of a total win, so in the classification of information sites outside the chain construction should follow the form of soft Wen plus outside the chain.
Second, the choice of business-to-business platform to publish outside the chain
Business-to-business platform has become a platform for enterprise communication, this platform in general will be given a certain weight Baidu, then for building materials in these platforms on the release of some outside the chain is able to play a multiplier effect, but some webmasters do not know the profound, Release of the form of the chain is mainly used to leave a brief introduction and Web site, and the introduction of the site to write very simple, although it can also play a certain effect, but the role has not been achieved with less effort.
The right thing to do is to build your own web site on these business-to-business sites, these sites are actually some basic pages, not many functions, just a display, in some business-to-business platform under the Level two page of the site, in fact, can be reproduced on their own website content, to enrich these sites, Gradually form a mirror of their own site, of course, the content can not be the same, but by gradually enriching the content of these business-to-business websites, this way can effectively improve their website on the weight of the business-to-business platform, and thus bring more traffic.
In addition to these two kinds of outside chain construction way, through a lot of high weight of the site to contribute, writing site software is also a good way to drainage and the weight of the chain transfer of good methods, of course, the site must pay attention to the relevant channel relevance, such as some webmaster investment in the portal to contribute, If it is a building materials class site should be placed in the furniture industry channel, so that can highlight the content and the relevance of the chain, which can play a multiplier effect. This article source: http://www.zgmrrcw.com China beauty Talent Net starting A5, reprint please specify thank you!
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