For SEO optimization This topic, in addition to our internal optimization, outside the chain is also very important. But a lot of webmaster friends believe that with small make up the same questions before, why obviously my site internal optimization do quite reasonable, and the chain has done a lot, but the search engine is not to give rankings? In fact, this time we will analyze the outside chain slightly.
(i) from the content of the chain of quality analysis.
For many webmasters, most are blind to the pursuit of quantity and often overlooked the quality of the chain, in particular, some small and medium-sized companies will be specialized to invite some outside the chain of personnel, and managers will give them a daily number of custom outside the chain, and rarely to pay attention to the quality of the chain, So there is no doubt that this will become a chain of many but the site does not rank a major reason.
What is the quality of the outside chain? This is believed that many friends are also very curious, do not know how to do high-quality outside the chain, is only the original content release is considered high-quality outside the chain, although the answer is not entirely so, but we can according to our daily optimization work can be seen, spiders like fresh content, So what? The release of some of the more quality of the original content of the chain, is undoubtedly to enhance the quality of our external chain a good way.
(b) from the external chain platform to find reasons for analysis.
"Fish to find shrimps and shrimp to find bastard," said the old saying good, in fact, for the external chain platform is the same, because we do outside the chain is to find some platform to publish, but this time a lot of webmasters have overlooked the pertinence, which leads to the quality of the chain is not related to the theme, so the weight of our website to promote the lack of help. So this time we still need to find some of their own website theme-related platform for publishing, there is no need to find some irrelevant site to stay outside the chain oh. For a simpler example, the seventh commune is a type of website for couples, because it is a couple of products, such as children's clothing, so small series are usually sent outside the chain is a number of apparel exchange platform, clothing sharing platform, such as to do the benefits can bring us traffic and also to enhance the weight of the site Oh.
(iii) Analysis of the diversity of the site's external chain.
The diversity of the chain is also critical for a site to be upgraded, in fact, the diversity of the chain is like a spider web, the larger the area, the stronger the force, the more able to adhere to more food, the site is also the case, if we publish the chain to more than one type of Web site, is equal to the spider webs, The effect is extremely good.
For example, for instance, now there are many outside the chain platform, in addition to finding some relatively strong correlation between the platform, small series think there are many platforms can be used, such as some blogs, local forums, questions and answers platform, encyclopedia, etc., so that we can make the chain more extensive, Allow spiders to crawl from more platforms to our site.
Summary: Above is a small series of three points of experience summary, of course, in addition to the cause of the chain, there may be excessive or insufficient internal optimization caused, many times we still need to be based on the specific situation of their own site analysis, but the chain is usually these points, if you have better suggestions, welcome to exchange. This article by the Good Eyesight eye protection lamp http://www.taohyd.com/stationmaster original handwriting, reprint please indicate the source, here expresses thanks!
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