"Going overseas" will no longer be the exclusive monopoly of online games giants, and today, even the inexperienced and channel entrepreneurial teams will have an unlimited opportunity to "cut overseas cheese".
"Now, one of my important tasks is to distribute 18 of good team games to the world." Chandonghai, head of the Shanda Games Overseas Center, said.
Chandonghai in the "Grand game 2010 18 Heroes", made as stated. The same day, the Grand game 18 funds formally put forward "18 Fund 2.0 Concept", "overseas profit sharing" is one of the important ideas. Shanda Games Vice President, 18 Fund partner Zoo Yurong, "with the investment enterprise share overseas profits" such a mode of cooperation, "in the current industry, there is no one enterprise dares to do." In the 2.0 era, it will further increase the proportion of partners, the proportion of "no less than 40%". Zoo Yurong stressed.
In addition, Zoo Yurong said, the 18 fund will also be in depth with Shanda games overseas market expansion this year, especially with the help of Shanda Games global game distribution platform and experience, further enhance the IP value of 18 fund products and global exposure. "Let the Chinese online games can be fast and independent to carry forward to overseas, promote the Chinese national online games industry faster among the world's most powerful online games." ”
In fact, 3 years ago the establishment of the 18 fund, has long been operating "a Chinese online games overseas export platform," the goal, with the help of Grand games for many years pave the global strategic resources and access, 18 funds has become a grand game integration industry forces to enter the forefront of overseas markets, there are many 18 Hatching games have come out of overseas, covering Korea and Japan, Europe and the United States, Hong Kong and Taiwan, Southeast Asia and other countries and regions.
Fuming is the first attempt in the 18 plan, September 2006, fuming won the grand game 18 funds 8 million yuan investment, "ghost blows" also in the cooperation between the two sides emerged. This is the first product that the entrepreneur fuming, is also "18 fund" the first fruit that bear. Now, in the help of the Grand platform, "ghost blows rumored" has been exported to South Korea and other fields.
"Fuming's ghost blows" represents the success of our overseas output in the 1.0 era, "Zoo Yurong said," 2.0 times, 18 of the Fund's overseas output, both in breadth or depth, have made great strides in development and promotion. ”
Tan, Chairman and CEO of Shanda Games, said that the 18 Fund 2.0 concept fused the Grand 18 Fund partner's feedback and the grand game itself to the game industry development trend understanding and the forecast. "18 funds have invested a lot of projects, different teams show different potential, we hope that good team and products can be better help," for this, Shanda Games has been the integration of core resources, and "the proportion of overseas promotion is only one step."