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The head section of the Web page contains a number of built-in tags, the specification to fill in these tags, very helpful to the promotion of the site.
Meta tags are special HTML tags embedded in your Web page that contain some hidden information about your Web page. The role of the meat tag is to explain to the search engine what information your page is about. HTML META tags are not a novelty for advanced search engines. But anyway it is an excellent web page indispensable. Let's do some explaining about it below.
When you plan to search engine optimization strategy is a META tag is very important. However, a general addition to Meta will not help you get a better ranking in search engines. There are several meta tags, but the important ones are the following: Description tags, keywords tags, title tags (strictly speaking title is not a label). These tags are especially important when you refresh the labels from time to times. If you want the search engine to index your site, use the HTML tag's redirect (redirect) tag and the Robots tab.
Note: Only 20% of the pages in the questionnaire use the "keyword" and "description" tags (ie, keyword,description)
The following are examples of these two tags:
Several keywords are separated by commas in English.
Title label
The title tag may be the most important tag on your Web page, and it's the first part of your page to see. Put it in front of description and keyword. In this tag is best to add your site's keywords, title tags in search engines occupy a very important position. It's best to put it in front of other meta tags, which is more beneficial to your site's ranking. (Note: Some search engines will rank according to the title tag's letter priority, try to use the beginning letter in your title) title tags are the first people in the search engine to see the description of your site, so try to make it simple and clear. Let people see what your site is about.
Description Label
The description tag is behind title, which can be a small paragraph (one or two sentences). Used to describe your site. Like the title tag, this is the click that people link to your site in the search engine list. These descriptions will encourage people to browse your site instead of your competitors. (The description should not be exaggerated.) Otherwise, when visitors come to your site and find the content is not what you say it is, then he will soon quit. Many search engines allow the description of the word in 150 or so, so you have to ensure that your description is below 150, otherwise the search engine will automatically cut off the extra parts so that the description of your site is incomplete. Search engines think the keywords in the description are far more important than the content in the Web page (as if this is not so obvious now). As mentioned above, here's a very important message: Make sure your description correctly reflects the theme of your site, and try to add your main keywords to the description, and the more meta keyword is. This will highlight your keywords.
Now most search engines (excluding Google) will support Descriptin tags. If you do not use it, you will lose the chance of ranking ahead.
Keyword label
Compared to description and title tags, keyword labels are not so important. Some search engines ignore it completely, but using the RIGHT keyword tag is still valid for improving rankings.
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