Pangu Search CEO: Desktop is the basic move is the focus

Pangu Search CEO Wang Hongyu (Tencent Technology map) Tencent Technology (Lotte) July 5 News, after 1.5 grinding, mobile search Enterprise Pangu Search recently released its "mobile search strategy." Pangu Search CEO Wang Hongyu said that desktop search is the basis for mobile search is the focus. With the country's investment and construction of the search engine, talking about the difference between the people search, Wang Hongyu said people search CEO Deng Yaping age two years younger than himself, but the people search than Pangu search 1 years old, the two sides focus is not the same, Pangu search more attention in the field of mobile search, to play its own Do a good job of desktop search based on the layout of mobile search according to know, Pangu search is Xinhua news agency and China Mobile (micro-BO) work together to build a common investment search engine, in February 2011 officially launched online. Pangu Search is based on news content and focuses on the people's Biochemical search service. Pangu Search officially released its "mobile search strategy", but also issued around the strategy tailored to the two mobile phone clients, and announced the China Meteorological Bureau and the Public Meteorological Service Center signed a strategic cooperation agreement. According to official disclosure, Pangu Search mobile search strategy around the livelihood of people, living services to expand. Wang Hongyu revealed that the product layout will focus on the mobile search user's needs and input habits, and constantly research and development coverage of multiple terminals, multi-platform has the right to shoot that search, that is, search and other functions of mobile search products, including downloadable clients and mobile browsers directly supported WAP products. Wang Hongyu said, from the product point of view, Desktop Search is the basis for mobile search is the focus. The launch of the "popular version" client and "fashion version" client based on the preferences of different people to locate. Clients carry many products, including news search, can achieve authoritative news hot spot tracking experience. As one of the shareholders of Pangu search, China Mobile and Pangu Search integration channel has been opened. At present, Pangu search in the client-side version, users can call "mobile phone text" To send search results to all friends. Wang Hongyu revealed that Pangu search follow-up will be around the realization of a multiple-screen integration of the user experience, the company and Telecommunications, Unicom will cooperate. Wang Hongyu that, from the core search itself, the PC and moving the bottom of the same, but at different end of the product shape will be different, the process of product integration needs to combine the characteristics of the terminal. Therefore the mobile search domain product development also needs to have the pertinence, including the user experience as well as the concrete application technology. However, the resulting search results are from the same underlying core search engine. If you specialize in mobile search, the technical framework is based on mobile search, only WAP sites, there will be problems. Therefore, Pangu search in the beginning to build the overall structure of the search, the core of the search module is based on this architecture, the focus of the product is reflected in the mobile search field. "Of course, Pangu search in mobile search has some technology to conquer, such as transcoding, terminal adaptation." So only do mobile search must do little, do not good, or the technical depth is not enough. "Not shy national team status is the key to doing a good product and people search, Pangu SearchThe status of the national team has also been questioned, Wang Hongyu said, there is no need to have too many explanations, as long as Pangu search to do, we use it very well. "We were just under a lot of pressure when we started, even though we were market-oriented." According to Wang Hongyu, Xinhua has great resource advantages in authoritative news information, pictures and videos. Pangu Search in the content of direct docking with the Xinhua news agency, China's mobile support is mainly embodied in the network resource advantages, in addition to the search results directly sent to the function of the mobile phone, Pangu search is also for China to move some of the business to provide the site's professional search support. At present, in the PC side Baidu, Google, Sogou occupy the main market share, Pangu Search, people search are disadvantaged. In this respect, Wang Hongyu said, search engine areas, although there are Baidu, Google, but careful analysis there are many needs have not been very well satisfied, the market has a very large gap, including community search, how to dig out of the community of mass information from the user's personalized needs, in fact, there is a lot of space, these to the successor instead have advantages, Because there is no baggage. "So, although we have no capital, we will aim to aim at the goal step-by-step." Wang Hongyu points out that what we are doing today must be the foundation for 10 years, and the goals will be clear to the annual and phased planning, including the stage goals, the level of strength and the structuring of the organization. To her satisfaction, Pangu search has gradually begun to gain user recognition. "As we recruited last year, many candidates asked, are you a state-owned enterprise?" Or more state-owned enterprises than state-owned enterprises? I said you would know. Our philosophy, our corporate culture, based on the integrity of the diamond culture, is very much the atmosphere of the Internet "is learned that Pangu search has 280 people, including technical personnel accounted for 75%." Wang Hongyu said that this year to apply for a lot of people is spread wildfire, many people will not ask this question. As long as Pangu search is done, the fame will go out, of course, products, brands need to market operations to further expand their influence.