Path Optimization Driven site rankings

Source: Internet
Author: User

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Create a good site rankings, the impact of a lot of factors, basic optimization, content optimization are we should pay attention to. And today I said that the path of the optimization, I do not know that we did not think of it!?

Details determine success or failure, this is the most obvious site optimization. A good keyword ranking of the site, the site's internal optimization must be the perfect show. We know, in general, we require the site path is single, so that the search engine spiders better crawling, but also can improve the user experience, give users a convenient way to access.

So how does path optimization work?

First of all, we want to clear the path optimization, it is the site within the chain layout. In general, we do within the chain system layout is in the perfect site path, so that the site can be combined to form a relatively perfect internal link system network, convenient search engine spiders can be deeper, more extensive to the site at all levels of the directory to crawl.

Secondly, the path optimization at the beginning of the site to be ready, that is, when the path is set as short as possible, to be clear. Because in the search engine's default rules, the short and clear path name more convenient memory, and such a domain name is advantageous to the user, the user trust degree will be relatively high, thus makes the search lead to the website Trust degree enhances. Why is there such a rule? In fact, we are not difficult to find, in general, those linked to the phishing site domain name path is relatively long, but also caused by the search engine for short domain name to enhance the trust of the increase points.

Then, in the path optimization, we can also consider, will use Pinyin to do the site domain name path. Similarly, the reason for this is because the Chinese search engine for pinyin recognition is very high, in the unified domain name rules, you can set the path naming rules unified, phonetic. Of course, do not need to use the domain name path to use shorthand or double spell can be, such a targeted search engine identification can be optimized.

Finally, we want to talk about the site within the chain system, those who clearly useless but can give the site an unexpected ranking effect of the path. This is the most obvious friendship links, they do not have a high value of the site itself, but, we also know that links will not interfere with user access. In this case, the Chinese search engine will not interfere with the user experience, and can provide a vote for the site to add points to the link, will lead the site ranking upgrade.

In the search engine cheat rule, to the website internal hidden link, the keyword accumulation will carry on the reduction processing even directly to drop the right by K. This also explains, when our site is embedded in the Trojan link when the site rankings plummeted or the site directly by K reason. Not only because of its relevance, but also because the practice itself is a serious violation. Therefore, in our site for the internal chain layout, path optimization, especially in the sensitive area of the site can not exist such a path.

(reprint please indicate from: www.wangzhan.net.cn, thank you!) Cherish the fruits of other people's work, is to respect their own!

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