Pay attention to PR and quantity talking about the technique and method of exchanging links

Some people are not familiar with the principle of search engine work even think, simply do a good job, upload to http://www.aliyun.com/zixun/aggregation/27057.html "> site space, will automatically login search engine , originally my website tudoukuang.com submitted to Google for some time, how can not find my Web page? Very puzzled, even very distressed, overwhelmed ... After a friend introduced, become a webmaster This large organization of a member, from where the head learned a lot of things, such as how to carry out the external links of the site, exchange links and so on. Now I want to conclude with some help:

Site External links is a form of resource cooperation, but also one of the common methods of Web site promotion, the number of external links to the site indicates a website partner or related network resources information, while the number of links by other sites directly related to the site's access and the site in the search engine ranking position, The opportunity to be linked to other sites is equivalent to getting a website promotion opportunities, so the external links in the site ranking occupies a very important position, but also search engine optimization is difficult to achieve the goal. And this often exists a considerable subjective reason, many people in the external exchange links, there are two major misunderstandings:

1 mistaken: The higher the PR the better.

(1) Many of the main station in the request to Exchange links, the first request is the PR to more than how much. For similar sites, the site PR is the higher the better. This will not only convert to your reverse link, but also can effectively improve the PR value of your site, for your site rankings will make a great contribution (according to Hilltop algorithm, ranking final decision on the number and quality of linked sites. But if the exchange of links between the site and your site has nothing to do with, even if the PR high for your site's role is not big. This is not only to improve the PR of your site, but also related to your site rankings. Google is not going to convert his link to a valid rank by the site owner who has nothing to do with your website.

(2) Although the link to the website PR is very high, but also similar to the site, but if the link page of the station has n outbound links, so the PR effect on your site is not big. (But this is at least as optimistic as the above, and it also occupies an important role in the rankings of the site.) ）

2 misunderstanding: The more the number of links the better

Everything will have two sides. The more links the more the better means that the link to the site is not only similar to the site, but also a high quality of the site (high quality of the classification directory is also a kind). In this sense (the more links the more the better), many people desperately looking for links, especially free self-help links. In fact, this is a harmful and no benefit, many search engines have said that the garbage link to punish.

3. A personal view of exchange links:

A. Find has been included in the major search engines and their search engine update frequency of the link.

B. Find whether the site is included in most of the pages, a good quality site, reasonable structure is very popular with the search engine, the number of pages included and the PR value is proportional.

C. To find whether or not with many of the same Web site exchange links or exchange links with many sites (not including self-help links) is also a potential factor in PR rise, so in the Exchange can check the number of links to each other, especially the high quality of the link is not much.