Peng Yuting: It takes creativity to put online ads

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If it is not in the formal enterprise, contact the network advertising to put this vertical industry opportunities should not be too much, after all, as a personal webmaster, to reach the point of network advertising, can not be so easy. Today Peng Yuting to share with you a more creative CPL (registered pay) network advertising cases, I hope that the network advertising friends some feelings, but as a network of promotional personnel, even if not interested, also have to understand more, or out! Today to share the CPL network ads are found on the Sina content page, the following 3 pictures to explain how the network ads to achieve the goal:

The first one:

Analysis: The picture itself is an animation, the above people have been moving, when the mouse put up the cross will move with the mouse. The picture above has "the shooting steals the vegetable thief, clicks the mouse, the left key shoots" The word, most people see news content, will inadvertently shift the focus to this picture, "stealing food" is a very popular word recently, such as creative online advertising form, 10 people saw an estimated 9 people will go to click, Because this little game seems very interesting.

The second one:

Analysis: Click in, or similar content, the General People's reflection must continue to move the mouse to click the villain, including me. But when you click on the villain (in fact, click any place is), will immediately pop up a registration box, the user is a step by step quilt cover to register. Simply from this picture, the page to do a relatively simple, attractive place is still this simple, fun shooting steal food thieves web game.

The third one:

Analysis: Click on any place after the pop-up this registration box, I believe that the user to enter this step of the same 10 have 9 to register, because you have been attracted, and the registration information is very simple, only need to fill in the username and password, others do not require to fill out any information. If one does not register, there must be a problem with this person. But when you sign in, you will find that the web game is not a shooting car thief, but a very ordinary web game.

From above this CPL network advertisement, we can draw the following points:

1, this kind of creative network advertising form does not worry about no place to vote, because as the site owner, they also know that this form will bring a lot of registration, and then can be more divided, advertisers will also achieve their own goals, and ultimately win.

2, when your product is very ordinary, may wish to look for the current more concerned about things, and then combine their own situation to make a creative, distinctive products, all for the promotion, marketing.

3, if it is more interesting small things, even if the user feel is fooled, will not scold you, but feel that they do not operate good reasons. Then they will flash by.

Today with you to share the CPL network advertising cases here, feel this form is still pretty good, at least more interesting than some very rigid picture ads. This article is not correct place please a lot of advice. At the same time welcome to join the new network to promote the discussion 6 groups: 60083162, to discuss the Exchange network to promote!

Author information: Blue Flame team member Peng Yuting original, more network promotion experience article please check Peng Yuting's Nest (www.jrchen.cn) or search "Peng Yuting". Welcome to reproduce the original blogger articles, please retain the author information, thank you for your cooperation!