As the largest cross-Web consumer preferences data platform and the most professional recommendation engine technology platform, the percentage points lead and promote the application of personalized technology in China. 2009, a percentage point in cooperation with the Internet Science Center of the Scientific and Technology Institute in Chengdu, established the first domestic personalized recommendation system, the Institute focused on personalized recommendation system, cross-recommendation and other related areas of research. In addition, the percentage points also work with the new Media Marketing Research center of Peking University to carry out consumer behavior research such as consumption insight and behavioral prediction.
Percentage points have been in the recommended engine and personalized technology field for more than 3 years, its recommended engine has been successfully applied to every customer-prudential products, Bowser nets, only products, wheat bags, red children, walk Xiu net, mango nets, Tenkine, billion power and other 550 of electric and information sites. percentage points with the actual results confirmed the personalized technology in E-commerce sites and information-type Web site successful application, and in the promotion of user shopping experience and create customer value to achieve a total win.