Sina Science and technology news Beijing Time, March 27, early this January, Twitter bought a similar meerkat streaming media service Periscope at a price of $100 million. This Thursday, Periscope launched the iphone app.
Like Meerkat, Periscope helps users stream media broadcasts of activities they are engaged in, which can be breaking news or making a meal for breakfast. With just a few clicks, the user can start the live broadcast. Unlike Meerkat, however, Periscope supports the playback of streaming media content at a later time.
This may become the "killer function" of Periscope. When using meerkat, many users will find that when clicked on a link, the link is actually invalidated and the user will no longer be able to see any content. Periscope solved the problem.
Meerkat's development time is only 8 weeks, so it's rough in many ways. And the development of Periscope has more than a year, the application of the details have a better deal. Users log on through the Twitter account, first seeing a list of current active streaming content. Below, users can also see a list of recent streaming media content. However, not all of these streaming media content support playback. When a user records streaming media content, you can choose whether to support playback. The default setting for Periscope is to support playback.
Periscope also provides a social interaction function. When a user watches a streaming video, it can send a red heart to the video recorder. After clicking, the hearts will appear on all the users ' screens, and the user can send an infinite number of hearts. Users can even click with two fingers and send two hearts. It sounds boring, but it's actually useful. This allows the video recorder to know that the audience likes the activities they are doing.
So in some popular videos, such as US retired astronaut Hadfield Chris Hadfield, Hearts are everywhere. Periscope co-founder Kevon Bekpur (Keyvon beykpour) said: "Everyone seems crazy, but who doesn't like the content?" "He also believes that such streaming media broadcasting services will eventually become accepted by the mass market a tool."
Users cannot start Periscope directly via Twitter, at least for now. "We don't think we need to start here, it should be an independent experience," says Bekpur. "But Twitter's acquisition of Periscope is still reasonable, and Twitter has become basically a real-time service." "We always think that if the product is successful, it will be a real-time visual pulse that reflects what is happening in the world today." "In fact, so is the vision of Twitter.
Periscope and similar applications have attracted a large number of users to participate. However, there is a problem with the push notification design for this application. Imagine what it would be like if a Twitter-focused object were to receive a push notification every single message. In fact, Periscope is doing this, but clicking on the notification is not to open the text message, but to open a streaming video. This means that the flood of push notifications causes the notification to lose meaning. Therefore, the application still needs to be improved in this field. (D-Gold)