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I contacted the electric business in 08, that will open a pat shop, mainly virtual some products, such as: Some game props, equipment, telephone fees recharge, q coins and so some virtual products, it will still be in school, is to do a part-time job. 08, many people still do not believe in physical network sales, so virtual products occupy a major online share. Behind for a variety of reasons, such as the virtual product margin low, and so on some factors give up Pat shop. This is my first time to contact the electrical business!
09 started my first venture, and many people, just the beginning of a very good. Do it will always encounter a lot of difficult problems, my first venture to choose the clothing category. The choice of clothing category is also a reason, my family is to do clothing out, with some innate advantages, including my own once also stepped on the needle car (of course, is on the play), now still have a lot of relatives are open clothing factory. Of course, the first venture is unlikely to work with those factories. I chose a forwarding stall so that I don't have to bear the stock and sell one piece. Guangzhou has a very big market, the location is in Shahe Street, the woman Street, Big West Hao, rich, and many other similar market. The goods there are very cheap, and they are very convenient to have the data package. Probably done for six months, has been to maintain profitability, of course, it will have a flow dividend, competition, such as small advantages. The only drawback is that the product quality is poor, resulting in the store dynamic and evaluation are quite low. That will be the index is counted into the store search weights.
Behind or give up this mode, in the long term is certainly not. I chose my own group of goods, including shooting, mapping, promotion, marketing, all to do. All over the Guangzhou clothing market, filming good, on the shelves took 1 months. I think my speed is still very fast, these will be attributed to my design professional graduation. Their own group of goods must face their own stock, to bear inventory. The first time into the roughly 5W of goods, six months down, inventory also pressure 3W, I am too ambitious, very tired, but still clinging to. Not to heart! Persist in 2010 to give up! Bitter experience, and the bitter bitterness, which I think only I can understand.
10 years did not start a business, I was the design of their own origin, earlier also did the advertising design and plane, so I am still very confident of vision, I joined the Camal. This is also my study, the fastest growing place, I saw the team to do electrical business, this cohesion, the implementation of the power is to let me very shocked, the previous failure to forget all the experience, to my only filled with passion and blood, the first year is very successful, including myself also grow very fast. Completed from the design to the operation of the transformation! In 2011 to win a good performance.
From 11 to 12, because of the home some reasons left Guangzhou, back to a second-tier city, may be due to some of the previous experience, the boss is also very trusted to call me with a small team of more than 20 people, do is a household category, due to the product itself and the classification of some of the reasons, The product itself has a low repurchase rate and small demand for smaller purposes and other factors have been abandoned. Back home also agreed that I went out, 13 came to Hangzhou. Really start my dream! I can do a big thing without any worries! At present, a company in Hangzhou, a men's clothing project, last year for six months, the overall effect is ideal, this year will be a higher level. Men's TOP100 will not be difficult!
It's a half a day of personal experience, and here's a combination of my experiences to talk about entrepreneurship.
Now we all know that the electrical business must have the big business conditions, I refined it today.
A Supply chain
To have a price advantage, the advantages of payment settlement, the product has a sustainable, quality and supportability advantages. 1, Low-cost products, margin can be relative to high, in the current Taobao internal promotion costs, low margin products are difficult to support the entire team or individual operations; 2. The period of payment settlement is very important to a company or individual, which determines the capital flow of the company or individual, so the period of payment settlement is as long as possible; 3, the best product can be developed, the old customers can not buy the same products, to do CRM, must have new products to update, and constantly improve the product, as far as possible to develop in line with the old guest style taste of some products; 4, the product is the core, the quality of the king, on the basis of price advantage, we must ensure the quality of products. Supply chain is the constant theme, join you want to start a business, you have?
II. funds
have enough money. I would say what is the use of money for entrepreneurial teams.
1, entrepreneurial team may not need to have a good environment for office space, but also need an office space. Even an office space requires a certain amount of rent.
2, although the payment settlement cycle is long, but the money is still required to spend. But the length of the payment cycle can slightly reduce the source of capital pressure. This is also what I discussed above why the payment settlement cycle a little bit of benefit, I here I will elaborate. We know that Taobao is a 15-day automatic confirmation of receipt time, that is, the general 15 days of money can be paid to Alipay, these funds can also flow up as the company's operating funds. But this is more dangerous, the company must maintain profitability, otherwise it is difficult to fill the void. Use caution.
3, the company's operating costs, including the platform's margin service fees, promotional costs, staff costs, the daily basic costs should be included in the funds. How do you play without enough money?
Team Three
I remember talking to the operation director of the Finch for a long time, talking about the team, and his several points I agree with. Also very admire, the hundred gazelle can do the category first, all depend on him this kind of management idea and very strong planning ability. summed up the following four points:
1, a team must have the wolf sex. There is a saying good, the Wolf line the world eats the meat, the dog row world eats excrement. This sentence is very reasonable, the wolf is a group, can attack 3 times times larger than their own animals, its coordination ability, execution is very strong.
2, a team must have an ultra strong executive power. Why China is building a railway faster than India, because China is one party in power, and India's multiparty rule, China just decided to do one thing, no parliament, immediately implement. And India is a parliamentary parliament, do anything to the parliamentary meeting in the decision, which is why China is faster than India's reasons for it.
3, a team must be professional. Because of focus, so professional, everyone is very familiar with the product, including product attributes, functions, performance, etc. are at their fingertips, think, such a team there is no reason?
4, a team must have the ability to learn. At present, the whole market changes rapidly, unpredictable, can not learn? The fittest survive. If you don't study, you will be eliminated.
With above four points, the whole team can be a big deal!
Four, individual personality charm
It's easy to overlook the fact that you have the charisma to bring the whole team together.
What is personality charm? In today's society, the basic point of human life is to have the personality charm. What is personality charm? Personality refers to the combination of character, temperament, ability and so on, and also refers to the moral character of the individual and the qualification of the person as the subject of power and duty. and personality charm refers to a person in character, temperament, ability, moral quality and so have a very attractive force. In today's society, a person can be welcomed and accommodated by others, then he actually has a certain personality charm.
Some of the characteristics of personality:
First, in the attitude towards reality or the treatment of social relations, express to others and to the collective sincere enthusiasm, friendly, compassionate, willing to help others and exchanges, care and actively participate in collective activities, to treat their strict requirements, enterprising spirit, self-motivated and not arrogant, self-deprecating but not inferior; treat study, work and career, Show diligence and seriousness.
Second, in the rational, the performance is perceptive, has the rich imagination ability, has the strong logic in the thought, especially is rich in the innovation consciousness and the creation ability.
Third, in the emotional, performance is good at controlling and dominating their own emotions, to keep optimistic and cheerful, inspiring open-minded mood, emotional stability and balance, and people get along with the joy of laughter, it is refreshing.
Four, in the will, demonstrated the goal clear, the behavior is self-conscious, is good at self-control, courageous resolute, tenacious, the positive initiative and so on a series of positive quality.
Those who have these good character traits are often popular and admired in the group, or people who can be called "popularity type".
There are many kinds of personality charm, to start a business to have a leader's personality charm, what is the leader personality charm?
The so-called leader's personality charm refers to the leader's moral style, knowledge accomplishment, psychological quality, instrument and other aspects of the comprehensive embodiment, is a power outside of the influence of others, this is not related to the role of the position, but it is silent, trickling into the heart, more lasting and more effective. "The Elisee, convinced also, the force does not make up also, virtuous is convinced also," the ancients in this paragraph is about the power of personality. Generally speaking, the leader's personality charm embodied in the following aspects: Faith is firm, there is a strong determination of perseverance, moral integrity, there are outstanding attraction of scholarship, lenient, have the affinity of self-discipline, calm and decisive, there is unrestrained and free of appeal, decent manners, there is approachable appeal.
The charisma of the leader is not natural, but is formed by the tempering and self-cultivation. One must have the correct life attitude, do "triple three light". First, the emphasis on the ideal light interest. People are to have a little spirit, people's ideals and creative spirit to make all the workmanship of nature to eclipse, a person rigidly adhere to the petty, will only make its petty unbearable, often bosom ambition will make ordinary people more show stalwart tall, second, heavy moral light honor. Moral character is rooted in people's heart deep-rooted things, such as the Passing of glory, heavy moral character can show the greatness of human nature, the German poet Goethe has said "moral than the honor to live longer", which shows the importance of moral self-cultivation. Third, the heavy pay the light return. People's greatness lies in dedication, when you pay, to contribute to change the world, your satisfaction, the sense of achievement can not describe, if a lifetime of mediocrity, no achievements, regrets will accompany you for life. A person has his own history, or brilliant or bleak, these do not affect your today, neither satisfied with the past glory, nor immersed in the past of the suffering of sadness, face the reality, grasp the present, from the small start, from my start, can make a difference.
If the above four points are available, you can become a big deal!