Personalized Search and Universal search

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Earlier this year, Google intensified its personalized search service. After four months, its personalized search begins to provide users with fine-tuning of search results. When users search based on personalized search patterns, it is difficult to find this problem.

Now, I'll explain the personalized search further, because it's related to natural SEO. First, SEO experts have a good reason to look at the results of the personalized search. If you don't want your search history to affect your search results, make sure you don't log on to any Google service, such as AdWords, bookmarks, and Gmail. Or you can change the search query to a non personalized search.

Personalized Search

Personalized search is the default setting for activation in the new Google account. For existing user accounts, personalized search history must be started manually. Once started, Google will monitor your search queries and related activities. Factors that affect personalized search results include the following:

--location, recovering from browser settings.

--Bookmark button to keep track of a Web site.

--Your Google search history.

--The history of the website you have visited.

Universal Search

Personalized Search provides more search results, and Google's universal search has the potential to change the rules of Web search results, especially for big brands.

Search for Coca-Cola and what happens when you click on the Google Financial channel. Page adjustments are dynamic, and the main impact of content comes from Google vertical search. If you want to control your brand information in Google, it is important to adjust the vertical channel. Google Maps, Google videos, and so on are among the beneficiaries of GM's search, according to Hitwise. Localized search is more important to local retailers with physical entities than to live at any time.

If you don't send videos to YouTube, Google video and Metacafe, consider how much of your brand is losing search traffic. Because someone may get your lost traffic, now Google is further expanding its video search results, including vimeo.com, CollegeHumor, EBaum's world, Yahoo videos and MySpace. Currently, only YouTube and Google Video provide 10244.html ">" Player selection in search results.

No matter what type of website you are optimizing, Google Images play an important role in sending search options from Universal search. At the same time, the image in Google News search results also play an important role, especially when some images from the blog site.

If you don't blog about branding, consider sponsoring star blogs or providing valuable internal snippets and news. To reassess the news release sync service, make sure Google News is integrated. As the relevant search results continue to evolve, the traditional mantra of the future has also changed. Personalized and universal search means that you have to publish both horizontal and vertical brands, so that you can really have your own optimized brand information in Google.

  

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.