Phoenix Pearl Powder Innovative technology leading the pearl industry breakthrough

Growth of 49%. Zhejiang Phoenix Bird Pearl Biotechnology Co., Ltd. is the world's leading experts in pearl powder, founded by Dr. Lan Huaqun, its pearl powder technology and production in the world's leading level, many times led the development of national standard pearl powder and led the industry overall upgrade, and has many years of successful development of E-commerce rich experience.　　Up to now, Phoenix Company has formed a full range of technology, products, markets, a virtuous circle. Zhejiang Zhuji as the world's largest freshwater pearl origin, in the past 20 years, Zhuji people have been raised to the pearl throughout the country, but the rapid expansion brought about by the quality of decline and water pollution, all over the raising of the threshold of aquaculture, at present, the aquaculture surface in the country has been reduced by half, 2008　　To now only 800 tons, Zhejiang Zhuji is suffering from pearl aquaculture area reduction, low-end product low-cost competition and other industries. Picture of Phoenix Official Mall (http://www.fenixmall.com) page screenshot However, the Zhuji people's breakthrough attempt is also underway. Starting from last year, Zhuji integrated the whole city pearl industry set up the park and invest 40 million yuan to set up a research and development platform, on the one hand with creativity to promote brand promotion, high salary to recruit top designers to enter the high-end jewelry market, on the other hand, research and development of pearl deep-processing technology, the first batch of This more than 10 mm diameter pearl profit is worth tens of thousands of of mainland pearl, which is being reduced by the production of Zhuji Pearl See Hope, Phoenix Company chairman, Zhuji Pearl Industrial Technology Innovation Service platform Director Lan Huaqun in the CCTV "news broadcast" reporter interview, said　　Phoenix has been successfully extracted from the pearl of bioactive substances, the research results in the foreign Authoritative magazine, "Biological Materials" published, it is a guide to domestic and foreign pearl biological application boom. According to the reporter understand, the first half of this year, Zhuji development of new products is the sum of the whole year, the output value of 5.6 billion yuan, an increase of 49%. Zhejiang Phoenix Pearl Bio-Technology Co. Many times led the development of pearl powder national standards and promote the overall upgrading of the industry, and has many years of successful development of E-commerce experience.　　Up to now, Phoenix Company has formed a full range of technology, products, markets, a virtuous circle. Phoenix from the date of birth has been adhering to the concept of scientific research first and "study" integration model, the Pearl powder in the whitening, anti-aging, anti-wrinkle natural effects to play to the extreme, the Midas touch, so that each pearl can play its maximum value.　　In this impetuous era of interest supremacy, Phoenix, as always, with their perseverance and perseverance adhere to the consumer's every agreement, so that consumers do not discount the beauty, Phoenix Bird to the entire pearl industrial chain contribution can not be underestimated. In the increasingly growing e-commerce today, Phoenix Bird sizing up the situation, look at the direction, the initiative, than the peer early step towards the Internet, after the strategic transformation of the longLive birds in the E-commerce market, in addition to based on Taobao mall brand flagship store (http://fenix.tmall.com), but also on the line of the Independent Business Mall (www.fenixnow.com).　　After more than 7 years of the field of E-commerce, Phoenix has developed into the online pearl powder sales of the first brand, while its online sales have accounted for the total sales of its products 70%. At present, Phoenix in the marketing strategy is "online under" the two-pronged model, in addition to continue to intensive cultivation online market, Phoenix is also active in the line of enterprises to visit, Pearl Eco-culture and other experiential marketing, diversified pearl industry learning experience Platform is also in the preparation.