Pig short rent deal broken 100 million: next to the Tuyere "pig"?

At the end of 2012, a company named Airbnb, who failed to attract any VCS at the beginning of its inception, not only successfully completed a new round of financing, but also amounted to $200 million trillion. Because in this year, Airbnb housing supply from the beginning of 120,000 growth to the end of 300,000, the user also increased three times times, to 4 million people. Also in 2012, a start-up company that completely consumer-to-consumer the Airbnb model (Copy to), the piggy bank, was officially founded. Although many people at the time doubted whether they would survive, the current report showed that their online transactions were now billions. The successful gene of deep digging Airbnb when others think that the domestic lack of enough credit system to support the sharing of the economic model of the short rent business, and then choose to escape, Piggy short rent is to as, the idea of water bypass to solve the problem one by one. In its early days, the team focused on Airbnb products, business and operational processes in the in-depth analysis and research, and ultimately determine their own development direction, that is, must adhere to the share of the economic model of the short rental platform, to provide users with a different from the traditional hotel, a humane social accommodation experience. "In the same way as Airbnb, Piggy has a unique and efficient algorithm for short rent," he said. Rely on the real and effective comments on the content and other factors, so that the platform on the quality of the landlord service, the actual situation and photos of the housing is more likely to be the tenant search. This mechanism is automatically operated by the system and there is no possibility of anyone changing it. and online, in addition to the use of a large team of photographers to house the real shot, after the Pig short rental home inspection really confirmed the listing will also have a significant icon on the page marked. Of course, this will also affect the pig short rental platform rankings results, and this kind of housing can ensure that tenants in the pig short rental platform to see the actual match. Under the combined action of many rules, the personal landlord made a mistake in the short rent platform of piggy "becomes a high cost and great loss of folly". If you don't try to improve your competitiveness, you will be overtaken by others, losing a lot of quality orders. Pig Short Rent CEO Chen Yu that high threshold "design is the prerequisite for users to obtain quality experience, but also the basis for the survival of this platform." More than foreign monks can chant "Why are a number of foreign internet companies in the Chinese market frequently encountered Waterloo?" When piggy rents the Airbnb model Consumer-to-consumer "(Copy to China), it was inevitable to ask such questions. Then the team took out the momentum of the research Airbnb and began to understand the needs of landlords and tenants on their platform. When an ordinary user begins to wish to be a landlord, the short line operation team of piglets will always support the whole process. Whether it is to help solve the landlord's various worries, or about where I should rent "or my current house is not suitable for short rent" questions such as, or even simple decoration recommendations, on-line pricing/price adjustment, such as the details of the issue, whichTeams can provide real-time support. And this aspect for a foreign team is still very difficult, because they face Beijing West railway station South Square East "This kind of place name is already dizzy first." Although it is a joke, but in who better understand the real needs of local users, piggy short rent This local team is undoubtedly more advantageous. And in the tenants concerned about the availability of quality, transaction security, in addition to the platform to introduce a second generation of ID card information verification system and convenient social IM tools, pig short rent in the domestic first launched a series of landlords, tenants end of the property security scheme. And in a year with the public Security insurance cooperation, the first to mature commercial property insurance products into the domestic online short rental market areas. According to people familiar with the matter, the personal credit system in the field of related cooperation has also been discussed and embarked on implementation. The user experience makes them feel like they've done the right thing. Just graduated from college in the short rent platform for small piglets chose a pair of elderly landlord, because want to experience the feeling of being grandpa care; she was at work and her tenant received another tenant for her. Choose to take their house from the intermediary hands back to make short rent, Xiao Yang found not only no longer destroyed the house ", and got a higher rental income ... For the landlord and tenant on the short rent platform, every share, every experience, is a harvest. How to convey to the outside world Piggy short rent in the cause, Chen Yu summed up: We are not only to provide a better accommodation than the hotel, and not only let the landlord can turn idle resources into income. In a realistic environment, each more experience of sharing the economy, the participants in the current social environment, the trust between people will be one more point. We are in fact willing to give strangers to help and understand in good faith, rather than face the social phenomenon is only calligraphy aggressive, but also to participate in the promotion of social nirvana early completion. After solving a series of problems in the process of "Airbnb mode Consumer-to-consumer", the whole domestic short rent market gradually shows up in front of the pig team. Thanks to the painstaking research of Airbnb, the advantages of short rental platform has begun to appear gradually. Strict implementation of the rules of the game to ensure the quality of the market supply, a humane social accommodation experience has been narrowing the distance between strangers in modern society, the healthy platform of the ecological environment for all this orderly escort. Predictably, they are entering a new era of rapid development, trying to run towards the tuyere.