According to the news, Pinterest active users plunged 25% in 50 days, according to the latest data from market research firm AppData, after a slowdown in March, social photo-sharing sites Pinterest users in April this year.
Since most Pinterest users log on to the site with their Facebook account, AppData specifically monitors the frequency with which users of third-party applications and sites interact with Facebook, so they can get a sense of Pinterest's access. Its data show that users who visit Pinterest via Facebook have plunged about 25% in the past 50 days.
According to AppData's data, Pinterest month's active users slipped from 11.3 million March 1 to 11.15 million on April 1, to 8.3 million in Friday.
The huge increase in Pinterest users in the February and March of this year may have come from many of the trials. But after a while, some users found that the service was not for them and opted to leave. But insiders believe that, thanks to the promotion of word-of-mouth marketing, there will be more people in the future trial Pinterest, so as to promote their users to grow again. (Ding Macro)
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