Please personal webmaster give up the social shopping sharing station

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With the Mushroom street, Beautiful said the hot, plus Taobao Guest site continued white-hot competition, more and more personal webmaster began to build social shopping sharing site, want to rely on this novel model to attract a group of loyal members, thus from Taobao guests a piece. With a large number of shopping to share the birth of the site, more and more webmaster found that the model has many problems. The author contacted and operated the shopping sharing station already has one year time, below we together to exchange the shopping share website existence question, lets more stationmaster understand the shopping share the essence.

One, the competition is extremely intense--only then will have few

If the previous two-year group purchase site competition analogy to "thousands of mass stations", then the current shopping sharing site competition with "Million P chaos" described also not too. As more and more shopping-sharing systems emerge, it is now a few minutes to build a shopping-sharing station where members can share goods and create magazines with beautiful waterfall streaming pages. Webmaster Manually add points Taobao merchandise or collection, a full content of the site can be externally promoted. Because the structure is so simple, the function is so powerful, and the mode is so new, now there are countless layout similar, function of the website is running. This crazy mode let us think of 2 years ago, the group purchase site, so the author concluded that in the near future, the social shopping sharing station will only have several large surviving, a large number of love shopping users will become their loyal members.

Second, there are problems in the mode of shopping sharing--to become the breeding ground of advertising

Many webmaster think that the highlight of the shopping sharing station is "sharing", Members buy beautiful clothes can be shared on the site, the rest of the members can click like, you can also put it into their own magazine and so on. But the ideal is beautiful, the reality is cruel, when your site a little bit of fame and traffic, a large number of Taobao shop began to flood your site, every day to publish their stores in the merchandise, the description of the goods are all their shop introduction, and even with shop links. And they will often brush the product page so that their products can be displayed in front. Do not think that the business share of the things members will like, because these businesses are relatively low visibility and sales, they release the quality of goods or prices can not be compared with members of the selection of goods to share. When members see such goods, they may search again through Taobao, which will not only have no commission, but also reduce the credibility of the site, so that members will be transferred to the higher credibility of the site.

Some stationmaster says can join audit mechanism, audit pass again let commodity show. If this is the case, the webmaster may spend a lot of time sitting in front of the computer to review the goods, but also pay attention to the real members can not share the goods to delete, otherwise it will cause members of the complaints or loss. It is understood that Mushroom street every day 65% of the sharing of goods are treated as ads deleted, and Mushroom Street is a special audit team to do this thing, personal webmaster we can afford it? If the member sharing function to cut off, that social shopping sharing station and the ordinary Amoy station there is still a difference?

Third, not conducive to seo--on a single page, less than the API program

Then above, the author gives the answer is a difference, because the social sharing station is less than Taobao customer single page, inferior API program. Because Taobao Customer single page can customize the title of the goods, to prevent Baidu identified as Amoy station, but also can pile up a number of related articles and introduction to increase the inner chain and keyword density. But the community shopping sharing station, from Taobao get the merchandise title let Baidu know is Amoy station, plus different members or businesses to share the same merchandise, resulting in a large number of repeated pages, not only affect the membership experience, more impact included, serious will lead to K station. And because the social shopping sharing station can only manually add goods or small quantities of goods, so that the number of shopping-sharing sites with those who can automatically collect goods based on the API site cannot be compared. and use the same shopping sharing system site, the data collected are similar, will also lead to Baidu is not included or K station. Of course two development can change all of this, but it takes a lot of time and money to lose the candle.

Finally stressed that this article is only for personal webmaster and write, the company-run shopping sharing station can easily solve the above problems. If there is a personal webmaster operation of a better shopping sharing station, welcome to send for your reference exchange. The above is only a couple said http://www.qinglvshuo.com webmaster personal views, A5 first, the deficiencies are also please a lot of guidance, you are welcome to retain the Webmaster link reproduced.