Please produce your own cell phone

Mobile phone market situation

When millet has pre-heating mode interpretation to the extreme, the domestic mobile phone market can be said to be officially entered the era of universal supervision of the supply chain. Huawei, one of the fierce contenders of the millet pattern, fired "1.3 million" mobile phones on the same day and Huawei Honor Carnival colleagues with the theme of "hi over" also announced the online sales of mobile phones reached 30 Million units. If it is in peacetime, it is obviously an unattainable sales volume. However, Ren Zhengwei, the president of Huawei, has not satisfied with the performance of the mobile phone unit that "contributed 100 million U.S. dollars in sales of 20 million units," and said that the products sold in this way are definitely not high-tech products.

In fact the phone is still considered high-tech products have been questioned, a core components of all parameters are made public in the product, under the preheating mode of catalyst, the parts cost are well known. If the user analogy into the sea, then the production and manufacture of mobile phones is no longer plugged in high-tech wings of the gull, proudly across the water; at most count with the size and resources of two can paddling the big foot Fat ducks struggling to earn the profit above the surface of the water without drowned in the water.

So look at the current mobile phone market, we can see the phone brands can be divided into the following categories: A class to Lenovo, Huawei and other products rich, well-resourced old digital group, we call the resource camp; the other Class is a user-scale millet and other brands, we call the model school; and there is a class that is Apple, Samsung, both represented by the brand, we call the idealist; the war between the resource school and the model school With the concept of promoting the Chinese mobile phone market is constantly hot and sustained growth. In 2014, the sales volume of smartphones in China is expected to reach 436 million units, an increase of 27.6% per annum. The anti-growth and innovation index of the mobile phone market, which is accompanied by this figure, is increasing. Idealists, on the other hand, still maintain good profit margins because of strong brands and high innovation index.

User's 殇

The good news is that we see that the market share of domestic mobile phones is constantly improving. More and more people are starting to use domestic mobile phones and praising the high cost performance of domestic mobile phones. However, these are the forthcoming and existing problems:

1. When millet through the MediaTek MT6589T Turbo chip quad-core phone prices directly into the era of 800 yuan, Lenovo decisively bought all the chips Qualcomm Xiaolong 800, millet move inspired MediaTek's anger and no longer With its cooperation in eight nuclear products, switch to Qualcomm but found Qualcomm has no chip, so millet appear "for the core", there had originally deliberately but now had to "keep pre-sale";

2. Domestic mobile phone spell configuration spell price, innovation and quality has been unable to compete with Apple, Samsung and other brands, many consumers would rather sacrifice cost-effective choice of higher price Apple, Samsung, continue the "fertilizer outflow" choice;

3. Cost-effectiveness of configuration and price combination of domestic mobile phone manufacturers continue to think about configuration costs and other issues, continue to use the scale to get better quality configuration costs, when the second Steve Jobs era, the domestic mobile phone will be more Pressure on the stock, and pay either the user experience, or users spend a high price in exchange for the "foreign feeling" .....

Solution

When HTC began manufacturing cell phones, people seem to see hope. This made in China to conquer the world's brand is finally not satisfied with only for others to make wedding clothes!

Fortunately, Foxconn seems to have gradually realized this point, the well-known e-commerce platform such as the 100-letter mobile phone shopping mall, search Foxconn phone out of InFocus products in sales volume has had a certain impact, tracking InFocus brand related presentations, Found that a pulse from Foxconn, perhaps because of the protection of certain businesses, Foxconn can not yet be a real name and the relationship between InFocus. The market has been sprouting, broken soil in Betfair! I believe the near future, Foxconn in the mobile phone must have more breakthrough performance!

Foxconn, please come out and produce your own phone!

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