Pocket shopping for the user to create the first mobile shopping festival

May 20, because homophonic "I love you", known as the network Valentine's Day. Of course, every business must pass the festival. On May 20 this day, Jingdong, pocket shopping, Suning, Vipshop, each introduced a different none other promotional activities. On the Internet Valentine's Day grounds large-scale rebate consumers, launched a large discount ranging from 2 to 5.2.

Although festival marketing has become the usual routine for e-commerce, the festival has become a common marketing tool for businessmen in the fierce market competition. However, most businesses only When the festival is a gimmick, lack of new ideas and sincerity, it will be counterproductive. And really for the sake of users, give users the actual discount merchants, in order to promote the holiday festivities.

May 20, when the pocket shopping for three years old, pocket shopping for the user to create the first mobile shopping festival, cell phone shopping festival 5.2 yuan to grab the original price of 69 yuan millet mobile power, 1999 yuan to grab the original price of 2788 Ipad mini 2,3999 yuan Iphone 5s panic buying, set off a real 520 seconds to buy carnival. The low-cost behavior is that consumers can see the real none other than the general e-commerce, pocket shopping more directly to the market cost savings let none other users, with the price of 1999 and 5.2, their subsidies, Let users really over a mobile shopping festival.

Electricity industry experts Gong Wenxiang Comments in the circle of friends: 520 is really lively, how become mobile shopping festival again. Businesses for traffic, the interests of consumers, not bad.

It is understood that in this phone shopping festival, in addition to the star product Ipad mini 2, millet mobile power in the whole point of the day spike attracted hundreds of thousands of consumers to participate in the brand sale, explosion models 5.2 fold, 52 models Cabbage price, the popular Iphone5s, set off a wave of shopping on mobile phones another round of buying craze, the goods are seconds in seconds. Some burst specials such as the United States imported baking soda Ai Ai US toothpaste whitening, love skin cleansing device should be net Netper, peach swimsuit, bear beat eggbeater and other branded products in the pocket of the mobile shopping section special, the sales increase than usual More than 5 times.

Nowadays, e-commerce has become one of the main "holiday spending", at the same time, "holiday discount" is also to some extent become the e-commerce marketing tools. When the festival is endowed with the attribute of "consumption," people are unconsciously involved in the feast of shopping carnival, but only by really saving money for the user and standing by the user's point of view can they win the wave of holiday promotions. Like this pocket shopping 520 mobile shopping festival, won in the holiday spending their own battlefield.