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Now many netizens add my Q, some feel their technical poor, or in the ranks of the rookie, read a lot of soft wen, but really understand is very little, so the rookie progress is very difficult, unless there is a master hand to teach progress will be fast, to learn some SEO must be the essence, This will soon be out of the ranks of the rookie, so in the rookie to learn SEO when it is necessary to some skills, can not see too much soft wen, read too much of the soft text will make their own thinking of the chaos, the best lead to confused feeling, so in the rookie learning SEO when the essence of direct learning is the best, I have some SEO methods, Can and SEO rookie to share, although I am not a master, but after all, they are from the rookie over, so I hope that these methods can help the rookie to learn, good nonsense less said, the following cut to the chase:
First, SEO work to do before the preparation
As the saying goes, don't fight unprepared, so before we do SEO work must be ready to do some of their own needs and other things, only in advance prepared, can be in the work of the smooth promotion of optimization, so that before doing SEO work must be prepared and get something:
1, FTP permissions: The so-called FTP Web site upload space, only to get the FTP IP, account and password can be on the site code and some other problems, so FTP is very important, there are many customers are not willing to provide their own website FTP, In fact, the customer does not provide the words will bring us a lot of trouble, so FTP is to control the customer must.
2, Site background: The site is generally to upload pictures and update the article used, in our future to do SEO work every day of the article update is necessary, so the background of the site is also must be to, the general backstage customers will give, so backstage is also must be prepared to.
3, Registered Forum account: to register each post forum and paste the account number, because before the work of these do not go to register, because the time to register is a waste of time, so I suggest that in doing SEO optimization before the preparation of the registration of the major forum account, this will give their future work a lot easier.
Before doing SEO must be prepared, because as long as the preparation will give their work to save a lot of time, so in order to complete the task early, this is to do the SEO must, the rookie is also necessary.
Second, the choice of key words
The choice of keywords will directly affect the search user's traffic to their website, so do the keyword selection will give their own site to bring real benefits, so the choice of key words can not be sloppy, the general choice of keywords when there are many customers choose long tail keywords, in fact, long tail keywords really to their own site to bring a few benefits, So the general website must find some target keyword, only the target keyword, search the talent will be more, so I suggest the choice of keywords when you want to select the target key words and related keywords, fewer long tail keyword, choose keyword when also want to optimistic about whether the keyword can do optimization, and some keywords are the search engine blocked out, So keyword selection before must pay attention to which keyword is not optimized, do not choose, so keyword selection time must do a good job of inspection, and market survey, the general choice of keywords need to do the work:
1, selected keywords: the choice of keywords are to search engines to see whether the keyword has commercial value, the general business value in the search engine keyword analysis will have an index, the higher the index to prove the search for more people, so the choice of keyword when to find the real site can bring benefits to the keyword, General index to choose less than 700, more of it is not good optimization.
2, can not optimize the key words: Do not choose the keyword can not be optimized, because the search engine block can not optimize the keyword, so the site home page can not optimize the keywords are some large portal sites or search engine trustworthy site, can not optimize the key words: pornography (adult) content, eavesdropping equipment and services ( Phone bugs, phone bugs, fax interceptors, pinhole camera), gambling-related industries, academic activities for service ("shooter" service, graduation thesis, academic papers and other services), drug testing cheat additives (drug remover and urine test additive), drugs and drug use equipment, and the products related to the dialer, illegal traffic equipment ( Radar jammer, license plate covering equipment, traffic signal light converter and related products), weapons (such as guns, gun components, ammunition, knives (Spring knives), butterfly knives and brass knuckles), violent or reactionary websites, hacking and cracking, mass marketing products such as mass-mailing software, tobacco products and cigarettes, forged documents, fraudulent websites , so don't choose the keywords that can't be optimized.
3, keyword determination: When the index has been found, and to determine the keyword can be optimized, then can be optimized.
Third, the website work
The work of the website generally divides into two kinds, one kind is the station, one kind is the station outside, so outside the station is to separate work, the general station is to go to modify the code, the general code to modify a good, and then the station every day to exchange links and articles updated, the words outside the station is to do outside the chain, or to guide the spider on their own web site crawling and other functions, So the two to separate, the general station outside the station to do I give you explain:
1, Station
(1), title to add keywords, keyword order from short to long, and should pay attention to, if it is to do Baidu, the use of "_" separator, if you do Google's words "," the separator is the best.
(2), meta keyword and description to note that the information should not write the same, general keyword inside only write keywords, and description to use a word, and then the key words naturally embedded in it.
(3), picture part to add Alt, each picture add a keyword on it, do not add too much, if your picture is very few, then can be appropriate to add a little more keywords.
(4), the secondary navigation, the second navigation in every page is to appear, there are many friends do not know the role of navigation, the role of the second navigation is to improve the weight of the home page, so the secondary navigation must be every page appears.
(5), Friendship Link exchange, at least 2 exchanges a day, Friendship link Exchange is a direct impact on the site ranking of one of the important factors.
(6), the article update, updated 4 every day, the content of the article do not appear ads and illegal information, if the search engine will not be included.
2, outside the station
(1), post: When posting must pay attention not to send ads, illegal class information, once found webmaster will be your post deleted, in the answer above add your keywords and link address on it.
(2), question and answer: Find the topic related to the site, and then find relevant information to help the questioner answer, do not bring ads, in the answer to add your keywords and link address on it.
(3), soft wen: Soft wen is able to pull snapshots, high-quality outside the chain functions, so the soft text is necessary, soft text to write the original, and do not write ads, a soft text in about 500-1500 can be, do not write illegal information.
(4), Friendship Link Exchange Platform: Friendship Link Exchange platform can also import a single necklace, a day to submit 5 can be, do not increase the price too much.
The above methods have been shared, as long as the rookie has mastered this knowledge, then to absorb, then you will jump out of the ranks of the rookie, in doing the optimization must remember, to follow the search engine law, if you do not follow, then your site will be k off the Oh, well I put QQ to stay here, If you find that I said the method has a misunderstanding or have different opinions can be directly q I, I QQ332932480, I hope this article can help to the rookie, this article by the anti-counterfeiting system Www.0755315.net original, if reproduced please indicate the source, please support the original, special thanks to a5!