Pop paradox of the pop and long tail theory

Talk books on weekends. The internet industry is a popular book of Bibles, one of the "world is Flat" and "Blue Ocean theory" I think is not interesting, are "right nonsense", and "detonation of the popular" (The tiing point), "Long Tail theory" and "Devil's Economics" and so on several books are not bad, their common feature is in addition to the theory, Also cut into the details of the practice, between the lines, from time to time a little "spark of wisdom", so that you feel that you are with a very smart person to talk, very happy. Interestingly, the thrust of the two books, the pop and the long tail, is in fact contradictory. "Pop" is about "head", and "long tail" observes "tail". The fact that the two books came out at almost the same time and was equally popular is itself very interesting, and it may reflect that we are in the midst of a new and old economy in transition. These books are popular in the Internet industry and may be a good indication of our internet-making, new and old economic strikers. This is our lucky. "Detonation of the popular" used to do operations, "Long Tail theory" is used to make products, this is the unity of opposites between them. However, the letter is not as good as books. Both books are merely sociological, economic hypotheses, not "absolute truths", and we must not be scripted in our operations and product design. For example, there are some sites in the country to a sociological "six-degree separation" hypothesis, that the N-tier relationship directory can be pacified the world, if not to cheat VC, the basic belongs to the book read silly dial. "Pop" and "Long tail" and so on, but also belong to the "Han Shu", it seems that read can be immediately used in practice, to increase the work of some small skills. Indeed it is. But this kind of "Han Shu" also has a common problem, is will let the person in the tactical stratification plane thinks Honestyis, but ignores the strategic level ponder. And really can help a person to form strategic thinking, my first recommendation is the history books, of course, "Ming those things" such as the story will, must be a big tome "capital Governance Tong Jian", "Ming History Chronicle" and so on. Of course, these books I do not have time to see, just recommend to everyone, hehe. There are not so thick. "Native China", a very thin booklet, Mr. Fei Xiaotong wrote decades ago, I often turn to see, every time I look at the feeling is not Baidu, but Mr. Fee more understand China. ：）