Popular network domain name changed to fun.tv: will be deeply integrated TV station

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Sina Science and technology news June 18 afternoon, the popular net announced today, its domain name from funshion.com to Fun.tv, the popular network CEO Lo Jiangchun said the future will be more in-depth integration of television stations.

According to Lo Jiangchun Introduction, the popular network from the personality to the Family entertainment center, rooted TV, beyond the TV and to TV reverse output, more depth and the integration of television.

Lo Jiangchun that the initial competition of video site products, spell technology is a "people trendy" era, and later entered the era of capital competition, spell Dad, spell rich, do not talk about market rules and industry rules of high prices to buy copyright smashed exclusive, struggling to get into a melee, now the overall upgrade of competition, forming a whole industrial chain competition stage, We fight the whole industry chain innovation and integration.

SMG (Shanghai SMG) under the current as a popular network holding party, has been promoting the popular network and the integration of Oriental TV.

"The future popular network will not be limited to the client, Web end, mobile end of a single platform, but will be committed to become a content service media." The boundaries between the platforms will gradually become hours, a seamless link, a unified export of the entire platform will appear, content and advertising marketing can flow on the ecological chain. "Lo Jiangchun said.

Referring to the new generation of video products, Lo Jiangchun said it will be recommended through large data, push, through personalized optimization to facilitate users to find the show they want to see. (Lin)