Popularization should be shifted from wide net pattern to targeted type

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Let's tell a story first. Before I was a webmaster, I was working in the talent market, the talent market will regularly hold job fairs, holding job fairs is not to say that all enterprises will come to their own initiative, which requires us to call the past, when each of us have a region of the vast majority of enterprises contact telephone, So we honestly started one after another "phone marketing". But generally this form of effect is very little, 100 phone can have a willing to participate in has been considered very good, but there is a girl but not a day to play more than 10 phone calls, but her business volume is very amazing, basically can reach about 50%, that is to say two telephone can let a business to participate in the job fair. Later found that she had been on the phone before the call has been collected from the Internet and newspapers are recruiting the list of businesses, people are lookout, you call to say there are job fairs, people will certainly be willing to come.

To tell the story is only a reminder of the role, to explain that the current situation of wide-net-style promotion has been more and more visitors and site owners feel criticized. Most people think I am such a large quantity, how to say also can hit a few, but now the technology is more and more developed, perhaps you now a large number of repetitive promotion in a few minutes or even a few seconds will be blocked by the system or deleted by the administrator. So what can we do to promote it in a targeted way? Individuals think that there are several ways to do this:

1, Rob Building

This method usually appears in a lot of celebrity blogs or Weibo, and at present there are a lot of "professional Rob Lou People", others Rob building what? Advertise! Because celebrity blog general visits are very huge, can grab the sofa, bench or floor, then in the vast number of users in the exposure of the mirror rate is also very high, So the advertising effect is very obvious.

But for our webmaster first to find their own buildings to rob the object, this object to have the conditions are: (1), must be a good development, visit a large number of websites or forums, (2), must be related to your site. In my personal example, I built a shaoxing tourism Food Network: A pig, and I want to rob the building is our famous E-Net BBS and Hangzhou's 19 floor, Rob Building also has the know-how, ordinary people usually posting habits have the following: (1), Evening 11 o'clock to 12: this kind of people's character is to post things all sorted out, but if not sent out to sleep at night, because the collation needs time, so the General post will be in this time period. (2), in the morning 8 to 9, this kind of people belong to office workers, and work more leisurely, colorful life, so this kind of people if the post after a serious summary of the general quality is relatively high, they will be posted in this time period because they are posting as part of the work. (3) from 2 o'clock in the afternoon to 3, this kind of crowd for professional workers, of which the majority of the photography, their morning folk songs collation post, just to this time period on the post, the quality of the post sent to the general also relatively high.

Here again, Rob Building is also need to have the vision, you have to be able to predict this post will be fire, if a glance to know that this post is just spam or running water posts, do not comment on the waste of time!

2, Post

Rob building when not necessarily hair a lot of things, the key is to grab, first send a look ah, ah oh ha, etc. can also, grabbed the can again edit.

Post is also very critical, many people think I am here to say that the post is a fuss, but we are not for the entertainment post, we are to promote! First of all, you send the post can not have very obvious advertising color, or delete you did not discuss, then how to hide, tucked in? I don't usually post the same content But after viewing the post comments, these comments are personal feelings, is from the heart, but such comments on the promotion of basic useless, so I continue to send a seal, and then send a hidden link. This post on the one hand, I also respect the Creator, because I commented, and I also made ads, and this kind of advertising to apply the current more popular word is: Implantable ads, also generally will not cause the administrator's aversion.

In fact, the method is a lot of, netizens must have a better way, I hope to communicate with you, I am a pig shaoxing tourism Food Network (www.yizhizhu.com) webmaster, if your station is also to do the tourist food related station webmaster, we can in-depth exchanges, can also exchange links, My contact QQ is: 870784666.