Porsche Electronics O2O the root of the road

July 15 news, a few days ago, Guangdong Porsche Electronics Co., Ltd. Zhao Guocheng appeared in the cloud by the state power O2O mode Symposium held to share the PISON O2O practice and outlook.

Guangdong Pingsheng Electronics Co., Ltd. Chairman Zhao Guocheng

Zhao Guocheng said that the current e-commerce to shorten the shopping section, bypassing dealers to reduce consumer shopping costs, which is beyond the traditional business place, but the cost of logistics is greatly wasted, but also given the traditional business opportunities for counter-attack , Which is the driving force for manufacturing enterprises to deploy O2O.

The deployment of O2O enterprises, fast home delivery and service delivery is the root of the success of self-built logistics city distribution and service, both to reduce the last mile cost of small pieces of logistics, but also to provide fast delivery speed, provide On-site service to improve the user experience.

It is understood that since the pilot operation in January 2013, Pinsheng has relied on nearly 400 stores covering first-tier cities and most second- and third-tier cities in the country to build a "two-way O2O" shopping platform - Huiyuan, integrating online and offline, Launched "one hundred cities that day to send", "1 hour plus urgent delivery" and other services. In the "Huiyuan mention" test run the first six months of time, Porsche Lynx flagship store monthly sales increased tenfold.

In addition, Billion State Power Network also learned that Pinsheng decided on July 15 ended PISEN "Huiyuan mention" trial run, it will be formally launched, and synchronized in Hong Kong on the line, at the same time, PISEN "Hui source mention" Changed its name to "product wins up the same day." (Source: Keji E-Commerce http://www.keji.wang/ec/)