Portal site test water SNS Field webmasters are ready to seize the opportunity

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The internet seems to have always been in full swing from the advent to maturity. Remember a few years ago, the blog Red Fire for a while, many people have opened a Bo, record their feelings and life, the recent confrontation in the court of true and false net, became a big farce on the internet, regardless of the results who really fake, think not all is in imitation of foreign Facebook, such confrontation can not deny the suspicion of speculation, After all these days on the topic of happy net for all netizens to explore, in fact, this new SNS charm.

SNS is social receptacle service, social networking services, based on the six-degree theory, to know friends as the basis of the friends to expand their contacts. and unlimited expansion of their network, when needed, can get a little at any time, get the help of the network.

When it comes to SNS, of course, we must mention China's first original SNS form QQ, Tencent is in the Chinese market SNS in this respect, also be a leader, now almost all people have their own QQ, through QQ and friends and relatives and business partners, trading and so on to communicate, to maintain their fastest social activities.

With the continuous development of the Internet, people are not only satisfied with the way of QQ, but began to try new SNS way, network, NET, 51.com, etc. began to inject into people's lives. Take the net, besides can pay attention to oneself present schoolmate's life condition, to the old schoolmate, the old friend, you can find each one. As the saying goes, a person a network, such SNS let more people find themselves and do not know people, help themselves in the social circle expanding.

Because of this reason, many netizens have joined the SNS website, here to expand their social circle. But the time has passed for the establishment of a purely SNS website, now the SNS domain is mostly with some kind of application combination, for example, happy NET and the network of Nets are first based on the internet relationship of acquaintances, on this to want to increase the user's stickiness, it is necessary to add a log, message so as to increase the social web game to attract netizens , in the social at the same time, use the way of casual games to relax the pressure of white-collar workers, so happy net has been waiting for white-collar workers of all ages.

See Happy NET, the success of the network, finally a few big strength of the portal site sank gas, began SNS investment surge. After 51 Alibaba, business treasure and other E-commerce giants have tried water SNS, has launched its own business-type SNS website, Sina launched a new SNS product tentatively called "Sina Friends", Sohu "white society" also began to test, Baidu can not endure loneliness also launched a new SNS products, and named "Big Paste", The major portals are to launch their own SNS website, large-scale involvement in SNS business, to China Mobile Communications as the representative of the telecommunications operators, the same cannot restrain temptation, trying to in the SNS Field Horse Rodeo.

These SNS website provides the service, does not take the present popular "The play makes Friends" the mode, has the concise website entrance, covers the blog service, can help to establish the new friend old age network, and sets up the promotion relations each kind of interactive game, through this to increase the popularity of the website. According to people said, now SNS in China just earn is popular, but no real money, China's SNS is still in the state of burning money.

Dcci released data show that the current SNS market plate is still very small, most still in the stage of investment. From the market scale of SNS website, SNS website Revenue scale is still in relatively steady growth, 2008 market revenue scale reaches 760 million yuan, growth rate reaches 38.2%, of which nearly 80% is net advertisement income. Dcci expects 2009 SNS website revenue Scale will reach 1 billion yuan, the growth rate reaches 31.6%, the growth rate slight decline reason mainly is by the financial crisis influence.

"China SNS mature still need 3-5 years", Qiming venture partner Dong Shihao thinks. In his view, although there are different ways to cut into the SNS industry, the key is the team's ability to execute, product planning and user acceptance. He believes that the development of SNS is the community, games, e-commerce combination of the three, the final maturity probably still need 3-5 years, this depends on market response and team ability, and finally achieve the top three SNS only value.

Webmaster Network (admin5.com) Wen Yang Here Analysis of the domestic well-known portal in the field of SNS involved in the situation, want to tell you webmaster SNS field belongs to the emerging areas of China's Internet, the major portals are to see the interests have come down here. Although our webmaster in the economy, strength and reputation than the major well-known portal sites, but we can seize the opportunity to do a local portal SNS site, from the beginning from the fine start, for SNS prospects, in the Chinese market is really immeasurable. Opportunities are always ready for people, if the owners are ready, but also with the major portals in the SNS field to try the horse, perhaps in the near future, your SNS site will become a regional scale.