PPLive January 1 To enable the new domain name will transform network television

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Video site PPLive announced that January 1 next year will officially enable the new domain name pptv.com, the future pplive will become the company brand, and Pptv.com will become the user's network TV new media brand. PPLive related responsible person said, with the new domain name opened, PPLive will gradually transform into network television.

It is reported that this October, PPLive lasted six months to negotiate a high price of 1.8 million yuan to buy pplive domain name. The new domain name will be officially launched next January 1, and the PPLive logo on the website and player client will be changed to PPLive.

28th this month, CCTV built the national network television station will also be officially online. Industry insiders believe that the current domestic video industry competition is undoubtedly more intense, youku, potatoes, cool 6 and many other competitions, are also in the financing, but only pplive dare to put forward to the network television station, is undoubtedly to the CCTV national television Challenge.

It is understood that the recent pplive into billions of dollars, not only including part of the venture, but also including the Shanghai municipal government injection, which is the first time the government funds into the field of network video.