PPLive website won the mobile Marketing Summit "best Mobile Advertising Effect Award"

May 7, the 2013 Global Mobile Internet Conference (GMIC) held in Beijing, PPLive Web site was invited to debut at this conference and in its mobile marketing summit to obtain the "Best Mobile Advertising Effect Award", PPLive website in the field of mobile marketing, a wonderful case-sharing has become one of the highlights of this conference. It is understood that the global Mobile Internet Conference Mobile Marketing Summit by the Great Wall will join hands with the domestic third-party monitoring agencies http://www.aliyun.com/zixun/aggregation/13525.html ">admaster held, The aim is to gather domestic and foreign professionals, from investors, advertisers, agents, media and third party monitoring to explore the current situation and development trend of mobile marketing.

PPLive website in this gmic Mobile marketing Summit to share the award-winning case mainly for the luxury area, the case involving brands including Chanel, Dior, Louis Vuitton and other high-end manufacturers. According to the brand attribute, PPLive website chooses the audience of ipad clients with deep brand understanding and purchasing power, with the "China's strongest voice" "The Good Sound of China" "Star diving Cube" "Happy boys" and other seasonal popular entertainment content, accurate delivery, and further improve the attention of the target population. From the case of sharing, it is not difficult to see that the PPLive site for the brand advertisers exclusive custom promotion strategy to make its accurate exposure increased significantly, the highest click rate of 10 times times the expected, the effect is amazing.

Photo: PPLive website won the mobile Marketing Summit "best Mobile Advertising Effect Award"
Recent pplive sites in the mobile domain pouring. It is reported that the current PPLive mobile end of the monthly active users have more than 60 million, in the recent Apple released the list of popular free app pplive ipad clients ranked all app 2nd, (in the 2012 annual total list of the ipad best-selling products free App list 3rd), Three consecutive years of high ranking video applications top, and in the best-selling app list, PPLive website as the only list of entertainment applications, the industry's leading advantage is self-evident. Since 2013, the PPLive website has focused on the high-end user experience, and its ipad clients have become the first video media to get luxury brands in the country, leading the process of mobile video commercialization.