Practical experience Sharing: H tags Do you really use it?

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In the site optimization of HTML tags are a lot of webmaster widely used, for this I have also written (website ranking optimization: The original search engine also love "ML" label) This article to pay everyone how to use HTML tags to optimize keyword rankings. So today for the author has been wrong with the H1 tags lead to the site by K experience and share with you, do not know how to use H1 tag webmaster must be careful to use.

In 2011 of February one morning, the author opens the computer and the website is same, first site:www.***.com, the view Baidu collects the condition, but the result is I unexpectedly, actually searches for 0 result. Remember before the site log when the spider every day to come to my site about three times, included in about 4000, but the site of all the articles are Baidu K off, the author greatly overshadowed, immediately for the site inspection analysis, steps are as follows:

First 1, the author first check friendship links to see if the link to a friend linked to the site was K, but from the results of the query to see the site from the friend chain, snapshot to site home is normal, so this time I can conclude that the chain is not because of the link to suffer, the 1th exclusion.

2, see whether the same server site has been K or down the right of the phenomenon, through webmaster tools in the IP query with the server site, from the above to see all are normal, this time I can also conclude that it is not because of the server site was K and implicated.

3, this time I looked at the site 7478.html "> internal optimization is an excessive phenomenon, including the site often appear in the label, such as H1, bold and so on, in addition to the density of the keyword is too close." The results of the examination, the author was surprised, just my Site home page H1 label as many as 20, there are more than 10 H2, and logo above also used H1 tag, I was silly, because my www.***. COM This site template is directly with the other Web site, although said the board is very good-looking, but it seems to do this board of SEO is certainly not understand, so found the reason, on time to correct.

For a website, whether it is a homepage, column page or content page, in the H1 tag package of all content search engines are considered the most important. And in the spider crawling when the first crawl is the H1 label in the middle of the content, so we optimize the site related pages, remember that a page H1 label can only appear once, too much words will make the label lose the meaning of strengthening and will let the search engine that is cheating-type optimization, this is sure to be punished, Therefore, reasonable use of H1 tag can indeed promote ranking optimization, but the wrong words will be counterproductive.

So how to use the H tag properly?

(a) We want to be in the homepage of the website, the column page, we should go to the reasonable allocation of our site title keyword, and related pictures in the alt attribute keyword, so use H1 tag to expand the most important keyword, the picture should not use H1 label. Then we can also use the H2 tag to strengthen the second line vocabulary, and so on the form of division, but avoid each H tag in a page can only appear once, too much words as the results of the author site.

(b) We optimize the content of the site, in addition to good original content, the essential is the title, and we write the title often are also added keywords, at this time we can use the H1 tag to strengthen the keyword, so that the search engine more attention. can also be appropriate in the content inserted in the anchor text with H2~H4 tag to strengthen the link to the relevant page, but not too much, generally the best within 3, too many words may cause the accumulation of keywords, which is counterproductive.

Summary: After the author of a study and modification, the website in the afternoon was released by Baidu, and restored some of the rankings. So from this time the author is also a profound experience, and summed up this article for webmaster reference, I hope to help you, at least not in fan and I the same mistake. If you have already offended, please make a change immediately otherwise it will not be easy to recover after a long time. The author of this article: QQ artistic conception Xuan http://www.qqyjx.com All rights reserved, welcome reprint, reprint please indicate source, do not copy.