Preliminary discussion on the initial value in product design

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The concept of positive and negative feedback interaction design is mentioned in the previous article, from this we learned that the appropriate feedback mechanism in the interaction with the program so that users know what is happening now, through positive feedback and negative feedback we can clearly let users know what is currently being sent to help users dispel doubts, Users to complete their own goals as soon as possible, but also to make our website more user-friendly, more user-friendly.

Do you think about these simple principles of life when you have a good design that comes from life? We all know the sound-control lights in the building, and it has a very interesting phenomenon, that is, when the light is sufficient, let you make how much noise is not bright. But in the dark of night, you just have to give it a light. The original voice control lamp has a light control circuit, so that it does not work when the light is sufficient, so the controlling box is actually sound, light control at the same time, in the brightness can be achieved under the circumstances, the lamp will not light. You can do a small experiment, you can use your hands to block the control of the light switch of the original and then make a sound, the light will be lit. Why did the designer not let the sound-control lights shine during the day, only to save electricity. Therefore, the voice control lights in the daytime or at night in the absence of sound in the case of the default is not bright.

(Voice control light device)

In fact, the default values such as this are more visible in life, for example, the faucet is closed by default---save water resources. The food we eat, for example, is packaged---prevent spoilage. We have to try to apply this normality in our lives to the Internet.

(Section faucet)

"John Lasster, Pixar, said this: (my older brother) Jim influenced me in the other ways too. One day him Mchumo something that really hit me: "For you know, what I-I-I-am-makes sense in fashion-am to take a really WI LD fabric and then make a classic the pattern or piece of the mens with it. Either that, or your take a classic fabric and make a crazy pattern with it. " He mchumo if you are things that way, there are something familiar to arranges to. But If you did both-take a crazy fabric and make a crazy pattern-people can ' t make any sense of it.

It means that if you want to create new forms, you should use the traditional technology, if you want to create new technology, it should be presented in the traditional form. If both are new, the audience is unacceptable.

The north of watercress: the user needs at least a product, function, design at least one level to be able to refer to her already familiar with the things to understand a new product. All overturned, the user has no reference material, will have no confidence to understand this thing

In this article we will try to articulate the initial values in the product design:

1. Concept and function of initial value in product design

2. What is the purpose of the website using the initial value

3. When the initial value is needed in the product design

4. What is the value of the user and the company

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The concept and function of the initial value in product design:

The initial value (default value), commonly referred to as the defaults, refers to the default value of an attribute or parameter before being modified. In other words, in the system you do not specify which tool, the system automatically provided to you that software is the default software, such as the win system in IE browser. If you do not want or need to make any special requirements, the computer is set according to the parameters it has already configured. These configurations can meet the majority of the mainstream user requirements, unless your expert level of users, the requirements are more special.

The initial option (default), also called the defaults, is a computational term that automatically selects the system parameters for decision or application software and computer programs without the intervention of decision-makers.

The purpose of the initial value

The design of the initial value can be based on the user without the decision to use the above software and procedures, to help users achieve their goals, the initial value can be appropriate to guide users to ensure that the user has been the right way forward. Even if the site is wrong, we also need to use the initial value to eliminate the frustration of the user, and to assist users to complete his access goals.

Application of initial value in product design

Before Troy predecessors according to the role of the site's initial value is divided into three categories: pilot class, check leakage of the category, publicity and promotion category.

First, the Pilot model class:

Twitter: In the web version of Twitter, when users first sign up for a product that uses Twitter, the system defaults to 20 users, and the 20 users are the initial values that you can choose to focus on and preview the latest status of those users. Twitter also supports Gmail, Yahoo, Hotmail, and AOL as a means to search for their contacts.

Principle: "Selecting a service will open a new window that allows you to safely log on to the service and authorize Twitter to view your contacts." You will only see users who allow their accounts to be found by e-mail addresses. We will not send any emails to anyone unless you agree, but we may use contact information to recommend a noteworthy account for you, and you can remove your contacts from Twitter at any time.

Facebook: Find your best friend by email, usually with 20 friends, and you'll find that you have more fun with friends on Facebook.

Petal nets: Focus on the petals of interest

The default existence and selection of the bootstrap are all in line with the user's expectations, we need to judge what mainstream users like, what do we present to the user? Make sure that the recommended content is what users like. In addition to the current microblogging in the Novice guide will recommend you to focus on some interested in the talent or star, so that the purpose is to enable users to quickly integrate into the product atmosphere, will not let users have the feeling of loneliness lonely. So the initial value here is the star and the talent.

The initial values in the interaction design are common on Android, so that the interaction designers are barely aware of their existence. For example, the long press side key pop-up shutdown window, finger touch icon By default is open file and so on, two fingers from the middle to both sides of the default is to enlarge the picture.

(Gesture operation schematic diagram)

Ii. Recovery Category

404 page: When the site is wrong or the link does not exist, we tell the viewer that the requested page does not exist or link incorrectly, and directs the user to use the other pages of the site instead of closing the window to leave. Common methods 404 pages, for 404 page design to follow a few principles.

1. Provide a concise description of the problem, to eliminate the frustration of visitors feeling.

2. To provide a reasonable solution to assist visitors to complete the visit objectives.

3. Provide personalized friend interface to enhance the access experience

404, it is said that before the third technological revolution, the Internet is a large central database, the database is set in 404 rooms. All requests were manually completed at that time, if the requestor was not found in the database, or because the requester wrote the wrong file number, the user would get a return message: reactiveness 404:file not found. After the advent of the Internet, people became accustomed to using 404 as the server did not find the file error code.

(404 pages)

Upload Avatar: When the head of the file will be larger, the server needs a period of time to deal with, due to China's bandwidth restrictions, it is difficult to upload both finished, when users need to wait, we need to tell users, your avatar is uploading. Here you can refer to the positive feedback in the feedback interaction design mentioned above.

(Yammer upload avatar wait for prompt)

Iii. Promotional and promotional categories

For example, the People pane in Outlook 2010 provides the avatar for each contact, and if your contact has an avatar in Outlook, needless to say, the People pane will provide the avatar when you browse the message. If not (believe most people are bothered to do this), Outlook 2010 will also grab avatars from their social networking sites via OSC. If your contacts are too lazy to upload avatars on social networking sites, Outlook will have no choice but to give them a default avatar. Learning is out here, this default avatar is a silhouette of a person.

Will Microsoft use a silhouette of a person? Of course not, this is a picture of Microsoft founder Bill Gates when he was young. Speaking of this picture there is also a story, although Gates has an unusually intelligent brain, but in his youth, he was not very good at driving. One day in 1977, Albuquerque, New Mexico, was arrested for violating traffic regulations and photographed when he entered the register.

This default avatar that is used in Outlook 2010 is the result of the archived photos of the gates of the Year:

Summary：

Initial value in product design we should try to solve the needs of users, don't forget that your users are the laziest, don't force them to do what they don't want. At the same time our initial value to meet the expectations of mainstream users, guide novice users, to inform the expert user. Consider the product operation promotion, for example, microblogging Novice guide, let users quickly into the product atmosphere, in line with the company's operating objectives.

Site positioning of different initial values are different, SNS sites and non-SNS sites, such as Facebook default Avatar is the founder of Zuckerberg, where the head is for the unit, and the pet community's default avatar can be a very cute Meng Meng animals, so will catch eyes.

Thanks @ Small If the submission, this article by the product China-Product Manager portal, reprinted annotated Source