Product Friends Interactive Advantage Platform officially released

Sina Science and technology news November 15 afternoon message, Product friends Interactive last week officially released gifted crowd intelligent advertising platform, this product will be based on massive data, with the help of machine learning and technology platform to achieve advertising.　　Friends of the same period of interaction in Pangu Seven stars held digital marketing Technology Innovation Summit, the future of the industry to explore. According to the introduction, Optimus Group Intelligent Advertising Platform, is by the quality of the interactive CTO Shen Xuahua Doctor led the technical team of independent research and development.　　This system aims at the traditional day-oriented delivery mode, from the perspective of attention to people, combined with the digital media one person "screen" characteristics, to achieve differentiated marketing model. Friends of the DSP+SSP model of interaction to build technology and data as the core competitiveness, and the existing industry in the purchase of resources as the core of the company.　　At the same time, friends of the exchange in the domestic first to create their own cloud computing, cloud storage Hadoop platform, with the largest domestic cookie library.　　Friends of the exchange to complete a round of financing this year, the financing amount of tens of millions of dollars, the funds raised will be used for the company's core products Optimus system perfect, cloud computing platform construction, sales and market promotion. At the same time in the Digital Marketing technology Innovation Summit, participants in the display of advertising data and technology in the real value of the topic, together to explore the future trend of industry development.