Professional brush List The industry chain behind the Readme

Brush and not brush, has always been every Taobao or day cat sellers must face the survival problem.

In fact, not only double 11, since the establishment of Taobao, the phenomenon of the single brush is emerging. Although Taobao repeatedly changed the rules of the game, look forward to changing the situation, but "10 Taobao nine brushes, there is a wholesale" jokingly, has become known as the unspoken rules.

Inevitable choice

"Of course to brush, do not brush where to flow?" Facing the reporter's question, Xiao Li reluctantly said.

Xiao Li on Taobao operating a main scarf clothing store. In the first year or two before she opened the shop, the store lacked the flow.

The original is to work while the way to earn extra money she found that in Taobao, sales is the biggest factor in measuring everything. Sales before the search by the front, search before the store can have flow. "Taobao is to see the buyer's psychology, where to sell more where to buy." ”

From Taobao University, she learned to want to increase the flow of shops, must have a product sales to hundreds of thousands, become the so-called explosion. But another of her findings is that the brush list has become an inevitable choice. "C Shop in general, there are not many people. If you can't afford to buy a drill show, you can't afford a through train, you want to make a bomb, unless you brush a bill. ”

"Xiao Li told reporters:" We are old customers in the shop, are generally commissioned by acquaintances, friends to help, brush a one or two single. The big sellers are paying a lot of money, and there's a team of brushes behind them. ”

An extreme example she hears in the circle is that a big seller has sold hundreds of 11 of billions of dollars this year but the real data is only 30 million, others are brushes or dealers buy.

In the brush, Xiao Li's shop also to Taobao bought a "through train" service. "If you have 3000 dollars a day, the train will cost two hundred or three hundred." "The more expensive it is to drain a faster brush." She told reporters, want to go to Taobao search rankings of the home page, each month to spend 40,000-50,000 to brush the single brush flow.

The industrial chain behind

In fact, the day cat and Taobao brush list has spawned the registration of a variety of small brush list this profession. And around the brush list, also launched a variety of business.

Xiao Li told reporters, as early as one months ago, specifically for the Double 11 brush single recruitment appeared. In micro-Bo, QQ, YY trade unions and other social platforms, recruitment of part-time or full-time cat brush single person advertising in endlessly. Claims to have a group of thousands of people, one day can brush thousands of strokes and will never be down right close, become the core of propaganda.

From the reporter to find a number of brush single job ads, part-time people make a brush can take 3 to 5 yuan. and a recruitment of full-time brush single staff advertising, the wage is up to 3000-5000 yuan. According to the reporter understands, the painter is recruited to come in, will accept the system training, including how to successfully brush one-way seller to get money, and how to safely brush a single without being found by the system and so on.

Bulk buy Express number has also become Taobao sellers choice. Xiao Li said, the original Taobao check is not strict, in order to brush drilling, brush blasting, many sellers have bought express number. A single number only a few cents, than to ask people to operate a direct brush is much cheaper.

But it's obviously not easy to brush the bill now. Xiao Li, who once helped to brush a bill at school, seems to have become more and more difficult to cheat.

She told reporters that Taobao, in addition to the company's system with the delivery of a number of docking to prevent a number of cheating, Taobao own audit system, but also almost a quasi-child. Brush list has become more and more trouble, to register a variety of different s, and different bank card binding, spend the mind and Taobao wits have become a headache.

At the same time, it is not always possible to pay high returns for a large price. An example is, last year with her peers a boss, spent a lot of money, the flow out, also on the home page, but finally did not how to make money, "traffic is too expensive." ”

But there are more stories of getting rich by swiping a single story that makes her envious. She heard that someone in the south do a big cottage down jacket, everywhere to borrow identity cards to open Taobao shop. Each shop brush one or two, the result of a few years to buy a house car, now the whole family in Taobao shop to help, business good.

"The brush is looking dead, not the brush is dying." "In the face of Ali's increasingly rigorous inspection system and scarce shop traffic, Taobao sellers who just want to make some money are clearly in a dilemma."