Public Power dealers Online price war

Source: Internet
Author: User
Keywords Price wars shelving online shopping

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The first half of the electricity dealer price war "Smoke" just dispersed, recently some electric business giant also said that in the second half of the year will set off a more large-scale price war. "I just hope that the price and promotion are real, not empty slogans." "The net buys the talented Lady Guo to say. In a random interview with reporters, many people said they had been subjected to "watered down" promotional activities. In the recent Taobao released "China's Urban Development environment report," Tianjin ranked sixth in the country.

The price war begins again

Junlingzhuang under the public power business

July 16, Jingdong Mall CEO Liu on Weibo said: "This year in the three or four quarter will set off the largest, most tragic, the most comprehensive price war!" Beijing east to continue to lead the price war! Concrete measures will be launched by the end of July. In addition, he also to the national manager under the "Junlingzhuang": from today, who's price is not the lowest, who leave.

On the Liu, Dangdang CEO Guoqing response: "Who the price is low, a Amoy net parity, do not cheat." I look at the Dangdang Daily Price index daily, but also independent of the purchase of the ' Competition Products adjustment group ', found that not the lowest on the whole net directly downward. "Then, July 18, the cat also announced the second half of this year, the overall benefit measures to continue to build from the end of July to the Spring Festival online shopping spree." "Upfront investment of 1 billion yuan, does not cap." "Suning Easy to buy executive Vice President Li bin also the first time through the Micro-blog response:" Just heard the second half of the year to play a brutal price war, claiming that the price is not the lowest will leave, I hope that is not false! " He also explicitly gave the "frame" time-"8 18 is suning three anniversary of the month, see not scattered!"

A Amoy Network marketing director Giguang revealed that will come up with 250 million yuan to subsidize the consumer's watch, the rate of action, of which 150 million yuan for users through a Amoy-parity after the rebate subsidy, the other 100 million yuan is the user in the electricity price war can be free to receive the payment of Bao red envelopes, registration points and other concessions. In addition, a Amoy will also open a dedicated "frame ring", free support for the major electric dealers of the action.

Urban shopping environment

Tianjin ranked the country six

Recently, Taobao published the first domestic "China Urban Development Environment Report", combined with local economic development, population, consumption, income and internet penetration and other factors, the 2,300 cities to take a comprehensive consideration, and finally came to the network shopping environment, the city divided into 6 levels. Among them, the network buys the environment first-line city to have 4, the second tier City 24, three or four lines City respectively 92 and 156, five line city reaches 381.

In the report, Tianjin ranked sixth in 2,300 cities and was classed as a second-tier city. Statistics show that last year, Tianjin online shopping search keywords, digital products occupy a large part, including mobile phones, iphones, Nokia, MP3, SLR, tablet computers and so on. Taobao 2011 consumption data show, milk powder, baby clothing and expectant mother supplies sales, including Tianjin in the provinces and cities in the fourth, every 1000 users of nearly 25 people in Taobao purchase prenatal education supplies. Alipay released the 2011 annual National Network Big bill shows that Tianjin Alipay users pay 6000 yuan, ranked 24th in the country.

Industry view

Less likely to slash prices

In the view of some professionals, many online purchases are now at the lowest price, and the next big price reduction is less likely. Amoy Net June price index shows that the average price of all kinds of commodities has fallen, and the June price index, including digital home appliances, apparel products, also rose in May.

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