Puncture SEO lies: overvalued PR value

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Most of the mainstream SEO in the country to the PR value of the Web page is too important, so obviously overvalued even misunderstood the role of PR. For example, the exchange of links to see PR, judge the quality of the site to see the effectiveness of PR,SEO standards to see PR,PR is simply to judge a webmaster or seoer standard.

What is the PR of the Web page really a thing that we usually heard of that important? Listen to me carefully.

Oh, yes, first of all, to remind everyone, PR is the evil of the U.S. Emperor Google invented things, want to obtain the most accurate description, should be in English information, as to the domestic Chinese information, hem, below have face examples, you reader own judgement.

What is PR?

Refer to the Wikipedia explanation (Source page Http://en.wikipedia.org/wiki/PageRank):

PageRank is a link analytics algorithm, named after Larry Page[1] and used by the Google Web search engine, that assigns a numerical Weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of ' measuring ' its relati ve importance within the set. The algorithm may is applied to any collection of datastore with reciprocal quotations and references. The numerical weight that it assigns to any given element E is referred to as the PageRank of E and denoted by PR (e).

The above passage is translated (not necessarily accurate translation, there is good English can provide accurate version):

PageRank is a link analysis algorithm, named after Larry Page's name, which is used by search engines to measure the importance of the document relative (other documents) by assigning a certain number of links to each document on the World Wide Web. The algorithm can be applied to references and descriptions of any entity collection. The value weight E, which is assigned to any given element, is called the PageRank values, which are recorded as PR (e).

The above paragraph is concise: PR is Google to determine the importance of a Web page algorithm, the importance of the PR value to express.

Then excerpt a section from Google Webmaster Help content (Content source http://support.google.com/webmasters/bin/answer.py?hl=en&hlrm=cn&hlrm=en& answer=2648487, this section of the content is Google Webmaster help frequently mentioned):

PageRank is one of the ways Google determines the importance of Web pages based on links to Web sites (PageRank is an important reference, but it's just one of the more than 200 references we use to identify dependencies). Typically, links from the site will be viewed as voting on the quality of your site.

The above two paragraphs should be enough to explain what PR is, Wikipedia and Google Webmaster Help content is too detailed, too verbose, I follow my way of thinking.

PR is just one of the techniques that determines the popularity of a page, and it is the technology that Google used in its start-up period, 15 ago (1998). 15 years ago, at that time there was no Baidu, Sina has not started, internet cafes or fresh gadgets, is the internet also use telephone lines, to meet the face of the times, when the people are still very simple, people change the link is to exchange traffic, there is no spam site and link mass ...

15 years later, the rapid development of the network, the number of Web pages, Google in order to judge the quality of the page invented more and more advanced algorithm (only the correlation algorithm is more than 200 kinds!), PR has not 15 years ago so important, but why do we still attach importance to PR? Is PR still important? Before continuing the following content, first of all here to draw the editor Baidu Encyclopedia of the face of the liar:

  

Na, this is why most people think that PR is very important reason, because the liar too much, and most of the friends are too simple.

The function of PR

Note that Google has never said the PR value of the full score is how much, usually we say the Web page PR8 refers to the page of Google Toolbar PR value of 8. The true PR is a value that has a lower limit of 0 and a continuous change. Google in order to facilitate webmaster reference to convert to 0-10 of the toolbar PR value.

About the toolbar PR, Google employees have also done the explanation, this is the link:

Then continue to hit the top editor Baidu Encyclopedia's face: October 14, 2009, Google employee Susan Moscow (Susan Moskwa) confirmed that Google has removed PageRank from its Webmaster Tools section. "We have long been telling people not to pay too much attention to PageRank," she said of the announcement. "Many web site owners seem to think it is a misconception that they have to keep track of the most important indicators of the site." ”

Google employees Susan reply to the original link: http://productforums.google.com/forum/#!category-topic/webmasters/webmaster-tools/29GtmYDt8L0

Google Webmaster Tools is extremely important SEO tools, PR remove webmaster Tools is very obvious let stationmaster abandon PR signal. About Google Webmaster Tools, followed by a series of articles I will explain in detail.

The PR value is really important at first, for Google to Judge high-quality Web pages, judge the ranking order of merit, but 15 years later today, Google in the hands of the weapons in addition to PR this first Dragon Yan Moon Knife, but also developed a machine gun, tanks, aircraft, artillery and so on different important degrees of different uses of various algorithms ( Some of the basic algorithms I will explain in subsequent articles). With a machine gun, why go to war with a machete?

Since the role of PR in judging the quality of the Web page has been very small or even removed from the webmaster tools, we also do not need to pursue PR, and even to the PR high and low quality site. Because now the PR only its original basic function: To determine the link popularity of a Web page. That's all.

Don't believe it? You must say PR value high page rank high? Well, everyone is a cultural person, you know absurdity? You say PR high ranked high, then I search a few hot words, if the PR high ranking is not high, then my conclusion is correct Bai? Why search for hot words? Because the hot words are very competitive, Generally are good quality station row front, outside the chain more, the PR nature will be higher. I am afraid to search the unpopular words someone unconvinced, hem.

Here, look at a few examples, the fact that the high PR rankings may not be high:

Baidu Search SEO:

  

Google search SEO:

  

Baidu search Beijing met in Seattle: The first is the time of the film table, this is the site and Baidu cooperation, the equivalent of the open, fixed first, do not count this (and I did not find this page of the PR, equal to 0?).

  

Google search for Beijing to meet Seattle:

  

Screenshot then check the PR is still very tired, not many screenshots. Oh, have to verify the friend please use http://pr.chinaz.com/Check, can detect PR cheat, at the same time with the same tool to ensure fairness. Of course, the result is the tool bar PR, not the true PR value.

Here are four screenshots to illustrate the problem. PR4 page can be ranked in front of the PR7 page, no PR page can and PR2, 3 of the page together. If there are people adhere to PR high ranking high, I can only say sorry, waste you so much time to see my writing nonsense, quickly turn off this page to care about your PR go.

As for some people said Zac blog also said that PR is also a very important factor, the threshold role Balla. Come on, that's Zac's article in 2006, okay? He said it, you believe it? Besides Zac now level, well, hehe, look at the content of his training in SEOVIP, is not still and a few years ago wrote the same book ...

Of course, a lot of people will also say that many large stations of the PR is very high AH. Yes, yes, good quality of the site PR high, is because the site's PR high is only a result, is the ability to operate the site one of the performance factors, not because the PR high quality of the site is good to big. This order should not be reversed: the quality of the site → others are willing to link → site ranking good, PR high. This order in turn is not tenable!

Misunderstood PR

In addition to mistakenly think PR related to rankings, another serious misunderstanding is that the basis of PR is the website. For example, we must have heard such words: Sina's PR is 8, there is a Sina's reverse chain ranking must be very good; My Site PR is 6, my chain to sell 10,001 months, your website PR is only 1, and you do not exchange links ...

In fact, from the first paragraph of the explanation of the PR, we can know that the basis of the PR is the Web page, not the site, from the PR simplification algorithm (I believe that many SEO cheats have been disseminated) also see that the basis of the PR calculation is the Web page, not the website. The role of PR is to calculate the popularity of a Web page link, PR High description of the page outside the chain is more, nothing more. So we can only say that the PR of such a page is how much, and can not say that a certain site PR is how much.

You want to prove it? Open Sina, point open a few columns and news page Check the PR, you know, although Sina's homepage PR is 8, but the section page, News page PR can also be 5, is 2, or, no pr.

So the above three about PR is wrong: Sina homepage is PR8, but spend hundreds of to send a link news soft wen, this page may actually have no PR; the website PR6 just refers to the homepage PR, the link of the link page also sells 1000 is the nonsense; now the PR of the website homepage is 1, Does not mean that the quality of the Web page is not high, more does not mean that after this station home PR will not become 10, become 10 and then turn back to change the link with others? who bird you!

Why is it overrated?

Finally came to this link. I am very reluctant to write behind the words, perhaps it is also very good, swindlers continue to make money, the masses of the unknown truth is still happy to pursue PR. However, I really can't stand the overwhelming SEO lies, because these lies, the domestic SEO has distorted the appearance of the. Maybe I can't change anything, but, can affect one is one, perhaps tomorrow, tomorrow's Tomorrow, the domestic SEO will become better.

OK, let's get started.

The Chinese nation is a very kind, hard-working and patient nation, but 5,000 years of civilized and nourishing compatriots, in addition to the good people, the perpetrators can not be counted. To pull a little bit farther, post the popular words on Weibo:

You sell gutter oil, I sell plastic noodles, you sell leather milk, I sell cadmium rice, you sell pesticide vegetables, I sell Sanlu powder, you sell the box stuffing, I sell methanol wine; you sell poppy soup, I sell sulfur peppers; you sell rice noodles, I sell contraception eel, you sell stained buns, I sell dead pork. Finally, we all eat poison capsules.

We do not discuss the above paragraph of the question, we all know, I only say SEO. Domestic SEO level behind foreign countries more than 10 years. Why? Because a few people do not know the enterprising and study of the SEO as a means of enrichment. With 10 years of constant tutorials, materials to do SEO training. Since the teaching has not changed for ten years, then you have to blow these things to a cow x. So, there will be above Baidu Encyclopedia of that screenshot (Baidu Encyclopedia everyone can edit).

Think carefully, what place to say the most important PR? is not a variety of so-called SEO cheats? is not a variety of self-proclaimed mess of the name of the SEO training institutions? They tell you the first page of 3 days, they tell you that you have a monthly income, and then you believe!!! Come on, there's a 3-day first-page method. You have to give me 1 million to get a monthly income. 20 bucks to buy a video to attend a training? I can only say that they cater to the lazy nature of human beings: hope once and for all, eat a fat one, a turn of millions of billionaires ...

Through a variety of ways to the PR blown into sword, a lot of SEO cheats and derivative industry is good to cheat, can be fooled you buy high PR site links, you can say that your site failure is because the PR is not high, you can teach you how to obtain high pr--although PR basic no use: The site is not ranked, PR is too low; , is the PR is too low, others do not give you a link, is too low PR, to buy links to buy high PR site links to improve pr;10000 Yuan one months to let you pr to 9 ...

In contrast, Google's official SEO guide, the PR did not read, but incidentally mentioned two times. The first time is to tell everyone nofollow can prevent PR transmission, the second is to say not to PR to buy links.

Unfortunately, compatriots too simple, not to see the official guide, see so many people say PR is important but believe, this is the reason for the PR is overrated, because too many people in the said PR is very important, all, so everyone thought PR is very important. Of course, most of the compatriots are like shortcuts, must be thought to find the cheats, and regard themselves as a section reputation, think that can learn six pulse God Sword: Original SEO is to get PR AH! Hurry up and get it! Besides, since others say PR good, I will when he is good, I did not do well because of PR bad ...

The good nature of compatriots, is the doctrine of the mean of conformity: Others do so, I do it, not too bad. So when the SARS time to hoard ten years to eat the salt, now H7N9 to stir the radix isatidis ...

Whenever I see those who hold the PR everywhere bluffing, I really want to curse. Now the PR is a measure of the link popularity of the tool, tube rank bird thing? Pipe flow bird thing? The quality of the site bird thing? But who let me be civilized, the language does not say, above three birds blessing cheats (omitted 74 words).

PR would have been a very simple thing, should not write so much nonsense, but this lie has been circulating for too long, to correct over the need for time. However, as long as a friend is willing to find the truth and correct SEO methods, I will continue to write down. The follow-up of the SEO lies series more exciting, welcome attention.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.