Push a case analysis of a dating site for diagnosis

Today the forum came a student webmaster friend, new. The site is quite representative, it should be said that represents a lot of new owners of the status quo, now sent up, hoping to give you some reference meaning.

Q: First of all, I said that I know little about the knowledge of the station, please push a http://www.aliyun.com/zixun/aggregation/12340.html "> site diagnosis Master must say more details." My URL: www.dsnnjy.cn/

After the site was built, I registered some members, and then went to chat room and forum for artificial publicity, because there is no experience, in the chat room was the management of the ban, in the forum was sealed ID and IP, the site very few people come, even if someone came, there are few people in the site how long, the site members have no way to communicate, The basic site does not repeat customers, limited to their level, such as what the keyword Ah, search engine ah what, I do not understand, in short, I know too little, want to know more, do want to get the site ready. Please teach a lot of teachers.

Another: Please recommend some books about website construction and system development and program writing, I am ready to study well.

A: A website wants to develop well, the early planning is very important, this plan contains many aspects of the factors, specific can refer to the "Kun: Hands-on teaching you to plan the website" a article. In combination with your website, the following three aspects are mainly discussed:

1, the site location is not clear. Single men and women make friends, this positioning is too extensive, for personal site, up to do all-inclusive is definitely not a wise choice. It is recommended that you start at a point and pick a field that you are familiar with, can play, or that is very special. For example, make a dating network for your university or a regional networking network, starting with your friends. Or do something special, like lesbian friends.

2, the website function is too unitary. From the website model, your site lacks the interactive stuff, the function is too unitary. First of all, you are the members of this station information is basically open, you can see the contact method. For dating site users, the goal is basically to know mm or handsome boy, since you can find contact, basically on the QQ chat, there is no your site anything. Although you this site has a personal homepage module, but said block, now the major web site blog, space products are very mature, almost no one will use your product.

3, the profit model is not clear. Believe you do the station is to make money, but the dating station itself has not found out what good online profit model. Now marry me nets, lily nets and other sites are beginning to vigorously develop offline business. Of course, for the individual station, basically is the alliance to achieve profit, such as advertising GG. But the problem is that this model of profitability needs to be based on high traffic. As mentioned in the previous two points, your site is very difficult to achieve high traffic.

Again, tactical execution:

With good planning, but also to carry out the implementation of the line. Your station should say that the implementation is also relatively poor. There are a lot of things, just lift five points.

1, the page is not beautiful enough. This is not one to say, a lot of questions, just give two examples, such as the focus of the article shape, color collocation is unreasonable.

2, the page structure is unreasonable. For example, your recommendation is too small, and the location is not very reasonable. This is a reference to the relevant article.

3, the entire website does not conform to the SEO specification. Say more, or suggest you read more articles.

4, the member information is too false. Although many dating sites are registered members of the early stage, but you do this station is too obvious fake. For example, a lot of MM data, a look at the photo, you know is the online looking for non-mainstream photos. At least find some natural. And some of the information mm is their own, casually added a few QQ, incredibly old man. Build your QQ space to find some beautiful mm added to your site, at least are real people, real QQ.