Qi Ping: Network promotion must pay attention to a few major points of attention (i)

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Network promotion is now becoming more and more familiar. Especially in the current Internet prevalence, the speed of enterprise informatization. Own contact with the network for many years, I like the network to promote, so often build their own stations, of course, is also a joke ..., but during this period also learned a lot. In the network promotion and website construction aspect, oneself also slowly summarizes, the following several big attention point is my usual time, slowly accumulates. Share them now and hope to be useful to friends who need them.

Point O: First of all, you must ensure the quality of your site. Quality is not only from the outward appearance, but also from the content. The whole site is a product, since the product is a potential customer first focus on quality, but this product has its own particularity, it does not need to be purchased can be used, its quality is through the content to enrich, good, useful, to the viewer can produce value content is a quality content.

1th: The difference between network promotion and network marketing must be clearly divided. This is two concepts that are both relevant and very different and cannot be confused. In the concrete implementation, will not feel blind. Network promotion, bluntly speaking is to use the Internet as much as possible the platform, let more people know your site, products or services, and network marketing, through the Internet as much as possible to allow more people to browse your site, purchase your products or services, must be paid to be successful marketing. But two are complementary, the maturity of network promotion will eventually lead to the success of network marketing, at the same time, the benefits of network marketing will be more conducive to the promotion of the network.

2nd: The promotion process, should pay attention to the website brand, product or service brand. I am on the network, found that very enterprises or individuals posted on the Forum on the so-called Forum marketing, some of the pure product information, some are directly in others that copy the article, which also contains a different brand. Also the overwhelming in various forums to publish, in the title of the changes can be modified. This can only make others disgusted, not only to promote the role of the network, but also to let others on your brand in the heart of a certain degree of discomfort. Therefore, we must start from the long-term brand building, in the promotion process must share some meaningful things, appropriate in which the construction concept of the network station, the nature of the site content and advantages, has reached the goal of reaching the vast number of potential users.

3rd: In the soft text promotion, must do the real meaning of false original. Soft text promotion, refers to the form of text to their own marketing website, products or services to promote, has reached the goal of network marketing. The soft text is to write out. Oneself completely a word of a word, a feeling a feeling of hit out, should belong to original. You certainly don't have that much time to write an article. So false original, it seems very important. False original is not plagiarism, but read other people's articles, according to their own ideas, and then combined with their own products or website related things, merged into a new article. This is the true false original, because, even if someone else has read the article, in this will also see your thoughts, see new things. This is also a value.