Qi Yun Shan Scenic Area actively carry out network marketing spring tourism market Joy play Triumphant

Since April 2013, Qi Yun Shan Scenic Area in-depth http://www.aliyun.com/zixun/aggregation/8934.html "> market Research, active deployment, has carried out" QI Yunshan network Photography contest, Sina micro-Boda into Qi Yun Shan, Qingming "Three Little Pigs" into the Qi Yun Shan, March three blessing Temple Fair "a series of tourism promotional activities, in order to promote the promotion of tourism products and promotions, through the network, micro-BO, television, radio and other ways to carry out a full range of publicity, Qi Yun Shan scenic spots and tourism income have been

Qi Yun Shan Scenic Area constantly strengthen and network media, marketing planning agencies to exchange cooperation, create new product development model, broaden promotional horizons, with the Times to meet the current e-commerce era of life and travel patterns. Successively with the same path net, Ctrip, where to go nets, donkey mom, cattle network, such as the famous E-commerce network for in-depth cooperation, not only to meet the needs of modern tourist online booking, but also on line propaganda, line and other promotional activities, make full use of today's senior media platform's influence and network marketing planning Professional, To improve the visibility of Qi Yun Shan Scenic Area.

In order to enhance the internal management, strengthen the service level of scenic spot, Qi Yun Shan Scenic Area always revolves around the quality service as the center of gravity, in-depth visit to understand, timely understanding of various situations, and strengthen the quality of service training for the scenic Area staff. We should actively carry out the propaganda of legal education for the residents in the scenic area, perfect the mechanism of complaint handling, guide the tourists to consume rationally, and safeguard the lawful rights and interests of tourists. In addition, the scenic area vigorously strengthen the supervision of the Guide, organizing tour guides training, and further improve the quality of tour guides, a significant increase in the image of the Qi Yun Shan.

At the same time as the popularity of scenic spots and the increasing number of hospitality, the scenic spot has always been a new product promotion as the hand, the scenic area to build brand, since 2013, in order to preheat the tourism market, scenic spots actively use Sina official microblogging, traffic broadcasting, body propaganda, network platform, television advertising, newspapers and magazines and other media publicity and promotion, For the key source area, the key festival activities, the focus of tourism groups to promote the rapid promotion of Qi Yun Shan's domestic and international visibility, and further establish Qi Yun Shan scenic spot tourist destination image.

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