Qingdao Unicom to use the campus "network culture season" to create boutique "Wo Venture"

Recently, Qingdao Unicom actively participated in the Qingdao first college students ' network culture season "series of activities, to carry out the full interactive exchange with student groups, and hosted the Love Qingdao wo venture--' China Unicom Cup ' first Qingdao University Entrepreneurship competition, to enhance the Chinese Unicom brand awareness of the campus, training campus marketing team and entrepreneurial backbone, for the long-term sustainable development of the campus market and the effective maintenance of customer resources is of great significance. The company focuses on communicating with student groups. In the dialogue on the theme of ' Youth-my career ideal ' dialogue entrepreneur ', Yangqingyuo general manager of the company as a representative of the communications industry entrepreneurs, made a lively speech, answered the students about youth, education, career questions, and students have a full exchange, to narrow the distance with students, Received a positive response from students and praise. At the same time, strengthen the unicom new technology, business experience guidance. The organization of more than 400 university students in 7 universities visited Qingdao Unicom information Exhibition hall, from the wisdom of the city, the wisdom of the government, intelligent life three themes into the wisdom of the network life clearly displayed in the eyes of students, a detailed and comprehensive explanation, close to experience the commercial application of Internet technology; , the Campus Marketing center will send publicity materials to each student hands. To enhance the students ' understanding of China Unicom's products and to arouse the great concern of visitors, but also for the team's personnel to inspire new ideas. At the same time, also hosted the Love Qingdao wo pioneering ' unicom cup ' entrepreneurial competition. Teams to combat capacity, entrepreneurship programs, network popularity, self-promotion, etc. for the selection criteria, to Unicom Wophi products for marketing, to China Unicom as the theme organization team name, unified image, slogan, 19 of the University of Green University total set up 39 "entrepreneurial team." This competition event, each marketing unit arranges the full-time campus manager to provide the entire team to supervise the support. Activities to Wophi as the basic products, each team in China Unicom Wophi "brainstorming to develop innovative marketing programs, for the Wophi release of a creative advertising, planning a marketing theme of the Wellec Network Roadshow." Market assessment and feedback within the team circle, using micro-blog, micro-letter, QQ Group, flying letters and other new media means to promote, based on the Internet or new media platform planning O2O mode of creative sales. Campus Marketing Center Daily report the team's sales results, motivate the team to strengthen marketing publicity. At present, the activity is hot, the sales are expected to send thousand.