Quality keyword selection to create a high value website title

Source: Internet
Author: User
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As we all know, for a site that needs SEO optimization, keyword selection is the key factor in the future development of good or bad, and many webmaster also because the keyword selection error, so that their own optimization for a long time of the site is not profitable, this time you should think about their own keyword selection whether there are problems. Today we will be a grassroots webmaster to explain how a site to choose and tap the value and potential of the key words to write a high value of the site title.

Locate a Web site

For a newly built website, the first thing we need to do is to locate the site. And most of us as grassroots webmaster, we want to achieve the short-term gains and to stabilize as far as possible. So our first rule for keyword selection is to avoid the popular and broader keywords. The common feature of these types of words is that the index is higher, description of the larger scope, so the search volume is also more, which caused the usual such words are more than the former ranking site is usually a few more stable sites, these sites are through a long period of accumulation and construction of a step-by-step accumulation of high weight site, So for these sites for the competition is basically a waste of effort, unless you have this rich time and economic resources or unique technology to optimize their website. So, the first step is to avoid generics and hot words.

Deletion of key words

Choosing high quality keywords is the key to your website's ability to make quick profits. Because of the competitive pressure of popular words and buzzwords, we need to choose Low index as far as possible, the range is dozens of to 200 more appropriate. And this kind of word has a kind of very valuable word is called long tail keyword. What is a long tail keyword, long tail keyword is usually we search a short sentence or a question. For example: "What bag is the most tide", "good Bag brand" and so on. This kind of word we call the long tail keyword, is also our novice most recommend and the value optimization word. Why is that? First, the long tail of the competition is smaller, because the large web site or senior site will not choose the long tail as the title of the site, so there will be no pressure competitors. Second, the long tail of the word ranking is usually a number of pages within the site, more conducive to their own site optimization to the home page better ranking. The biggest charm of the long tail should be in his accurate flow, due to the description of the long tail of this type of traffic has brought a very high conversion rate. And what we want is not the benefits, but the long tail can quickly take you into the proceeds.

Keyword notation

How to write keywords is also a very exquisite technology. Writing good keywords allows you to reap a lot of other traffic. The first thing we want to control is the length of the caption. Usually we choose the title, that is, the key word writing length in the 26~28 word, super out will be in Baidu in the ellipsis indicated. Second, in the writing of the time from the broad word to gradually tend to precise words, such as to write a brand bag title, we can write this: "Brand bags _ Good brand bags _ brand bags which good _ the best bag brand", such writing is the most conducive to SEO, but also to your site traffic will bring a great harvest.

Other factors

The above three points are more important points, master the above three points on the basic quality of the keyword to write a good title. While writing, there are several factors that we cannot ignore. The 1th is to see the promotion of keywords. Because of the existence of Baidu promotion, is a lot of although optimization to the first site or not very high traffic, because the front of the promotion of the site too much traffic has been finished, so to optimize an extension of too much of the site is simply a waste of time. If your site title contains some brand words or popular commodity categories, be sure to see the number of promotional sites, so as not to take a detour. 2nd, in the writing title is, the best between the keywords between the interval, so that not only to distinguish between the key words, but also the user will have a good experience, usually these spacers are recommended to use the underline more appropriate.

This article by mrp.tbkankan.com Original, reprint please indicate the source!

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