Question and answer can solve the user needs, content, and marketing three major problems

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The direction is wrong, efforts in vain. Believe this saying everyone is heard, so the direction is to do anything the first way to go, do anything before the first to determine the direction, and is the correct aspect. We do SEO to understand the needs of users, user needs is the direction of our site content. Before building a station we must first want to understand, users search this word when there are several kinds of potential needs, our site through what kind of users of these problems to solve, so that the retention of users, this is the most basic idea of each person to do the site. But many SEO practitioners into a company, the industry's understanding of a blank. Companies throw you a few product keywords or some industry words, say you do it. At this time, we do not understand the situation in the industry, the user's needs do not know what to do? In fact, it is not difficult, that is to answer the website to find answers.

When using the question and answer website, always believe that you are not the first person to meet this problem. Most of the questions you went to the other people had already met and had already been solved. The answer is there, just waiting for you to find it. So follow this idea, even if we do not understand the industry, we can do the user needs analysis, do keyword analysis. The answer is in the major questions and answers site, then come to talk to you about how to use the website to accurately find the needs of users, the production of successful content, to meet users, so that our SEO technology to win in the search engine.

We just need to select a few more large questions and answers website, like the domestic larger question and answer site has search and ask, Baidu know, Tianya question and answer, Sina love to ask, Qihoo, Yahoo, and so on, these are some traditional questions and answers website, we use more, so the amount of data accumulated inside is also the largest, Of course, the new question and answer website we can also try, such as know, Baidu knowledge. Now Sina also opened micro What, we can also try to use, because these new question and answer platform is relatively new, platform data is less. But there is a certain reference value, you look like you know that the inside are high quality content, and Sina's micro What is social attributes, targeted also extremely strong, the timeliness of excellent, we all need to make good use of.

The use of the method is also very simple, as long as we have to do the keyword input into the search can be. For example, I do pump industry, I know inside the Baidu search pump this word, and then will see a variety of questions about the pump. And then we have the first 20 pages of questions on every question and answer platform recorded, estimated that such a word will have hundreds of data, a few words down there will be thousands of of the data, which we need to organize, that is, intersection. Statistics out which questions are the most users ask, those users ask the most questions naturally is the user's most concerned about the problem. Then make a list, from the most important start to the following, and then we make the best answers to these questions, put these answers very well on our website, so as to solve the user's heart of doubt, to retain users.

Often meet some friends said SEO this piece of the hardest is the content, the production of excellent content is too difficult, especially for our business services Seoer, just start to the industry does not understand the product does not understand, can not produce good content has become our most headaches. In fact, my above method is not just can solve the problem of understanding user needs, but also to complete the problem of excellent content, this can really count on two birds. As we do not understand these industries, it is difficult to produce high-quality content, writing articles is basically impossible. So our content source can only be aggregation. In fact, when we collect the questions, the answer is also collected, those problems are the same, we can aggregate into a problem, the same question, it is likely to ask people's way is different, but the answer is basically the same, we can put together the content of the answer, so that the answer more perfect, In content this can also increase the richness of content, but also is a kind of content gain, for search engines is friendly.

In fact, the question and answer can solve the problem is not only to judge the user needs and address the content of the two issues, there is one of the most important function is marketing. I do not know if you have ever heard of the word question and answer marketing is a very good marketing method. For example, one of your new products listed, because there is no advertising, not well-known. Then how we promote better, in fact, we can use the question and answer marketing this piece. For example, you are the production of a new cold medicine in the market, named So-and-so. Then you can answer other people's questions in the question, such as the user asked the cold how to do? You can introduce our company recently developed a new cold medicine, the effect is very good, specifically for certain symptoms, named So-and-So, through this soft guidance, you can naturally lead to our website, And users also feel that we are advertising, vigilance of the heart naturally does not exist, the sale of products to also less. In fact, question and answer marketing for unknown new product promotion is the best, of course, for mature products are also very good, now there are a lot of people doing.

In short, question-and-answer marketing is a worthy study of knowledge, in fact, we think we are doing all the marketing is not to create an answer to solve the user's problem? From the perspective of SEO we use the question and answer website to solve the needs of users, and then to the content of the site to solve, then to the level of marketing. In fact, we SEO personnel should be put to the overall network marketing level, in fact, like a question and answer we can from a simple understanding of user needs to rise to the level of marketing. In fact, as long as we open our eyes, the question and answer platform is also a big sky, countless things worthy of our excavation, you are in the question and answer platform here in the end to dig what, this aspect of the beholder. Article content by the Taiwan Spring Pump http://www.shuibeng0769.com/Original Share, I hope we can use the website, I believe you use well, the effect will be very good, thank you.