Question and answer resolving: Search Engine Optimization FAQ

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

1, why the site included in recent days suddenly drop?

A: This is normal in a short period of time, after the search engine is included, part of the information content is only in a fixed library, after a period of time precipitation, unimportant or not high quality of information will be cleared away. Observe a period of time, if you continue to fall, or suddenly disappear. This is not normal, you need to check the site to see if there is cheating marks, or whether the joint punishment, or by human intervention.

2, why our original information is reproduced by others, other people's information in front?

A: Natural rankings are more measurable, common are: Web page evaluation or weight (PR\SR), the depth of the web address, the external links to the Web page, the weight of the site in line, the impact of the site in search engines, the internal connection of the Web page, the link to other sites, the title of the rationality, description of the appropriate, The reasonable distribution of keywords, the readability of content quality, the embodiment of user experience and so on. These factors combine, if each kind of work can do well, we naturally can surpass other sites.

3, why we a column dynamic list of static information is not included?

A: After viewing, simple reasons are: Dynamic list itself on the search engine unfriendly, List page no external connection point, the list page is not wide, static information page depth is too deep, information page no external connection point, Information page is not extensive.

4, novice How to start learning seo?

A: Learning SEO has three prerequisites to help you get started quickly, one is the Internet experience, the second is the Web programming technology, the third is marketing knowledge. If none of the above three points, it is necessary to do a bit more than the basis of people spend 10 times times more energy to learn the preparation of SEO. Learning SEO is the most important practice, find a direction of their own interest, try to do a website, the book of knowledge to use, encounter unresolved problems, will your problems, take your thoughts and ideas to communicate with others, you will have a harvest.

5, how to let search engine quickly update my website?

A: That will be diligent a little, every day to update the site, but also to more original, or a little more difficult, the new station Baidu some time ago may come every day, the old station can only rely on updates and a large number of high-quality connections to achieve. Need to explain, Baidu Update news source quickly, the general new content in 20 minutes included.

6. What are the effects of multiple domain names on the website?

A: The same site using multiple domain name is cheating, multiple domain name can be increased in a short period of time, but will create weights, supplementary materials, duplicate pages and other issues, the proposal to retain only one, others can do 301 redirect.

7, 301 turn useful?

A: Based on different operating platforms have different steering mode, 301 for permanent redirection, at present, all search engines support 301 Redirect, 301 can pass PR.

8, what CMS most favorable engine included?

Answer: The commonly used CMS procedure, the ASP chooses Kingcms,php chooses Dedecms. For blog,asp selected z-blog,php selected WordPress. Free use, Plug-ins rich.

9, SEO mass software have effect?

A: Do not advocate the use of mass SEO software. For SEO mass software, the effect must be some, especially in the short term. The quality of the external connection can only grasp the quantity, the use of mass software must grasp the good degree. At the same time, the most important point is to organize their own address, try not to use the software integration of the address. For example, a lot of messages have left hundreds of pages, you also go to hair, you think there will be effect?

10, Baidu Sandbox decision and Google what is the difference?

Answer: Baidu Sandbox and Google's basic calculation method is consistent, but Baidu's sandbox more focus on user experience. After testing, the new station in the collection, ranking direct home, continue to adhere to the original update, the right amount of increase in the chain after the ranking can basically stabilize down.

11, is not the same IP on the other stations were deleted by Baidu, I may also be implicated?

A: The same IP site, other stations are punished, but their own station is not necessarily punished, if this IP under the other station cheating is bad, or content is not in line with the search engine included standards, then this IP may be banned by the search engine.

12, how to carry out Doc, PDF, PPT and other documents search engine optimization?

A: The current search engine optimization approach to these documents is simple, as long as in the file title and the first page of the document in front of some text information contains commonly used search keywords can, this is the same as the idea of Web page optimization is the same as the way to write a document, just the passing of some work, in the people are not enough attention to these problems, Just a little attention, you will get a better search ranking effect. With the increase in the number of similar documents, there may be a need for more sophisticated methods of optimization, which have not yet accumulated enough experience. In addition, for PDF documents, some optimization of file properties is required.

13, PDF document is higher than the weight of txt?

A: PDF documents have a higher weight. Perhaps because: PDF in the propagation process will not be distorted, and not easily modified (relative to Doc, etc.).

14, a website without the support of the outreach can get a good ranking?

Answer: The site itself optimization is very important. Outside the company is only auxiliary, in the site itself does not have the advantage of the premise, if your competitors outside proportion you more and good, then you have to add a little bit better outside the chain.

15. How to optimize and update the enterprise station?

A: First, you have to look at competitors. If the other side of the site content to do well, you have better; One word: You have to do better than your opponents to arrange better than him.

16, why the site in Google will be prompted "the site may damage your computer"?

A: A lot of webmaster are more concerned about this problem recently, the main reason is the site code caused, is generally due to be hung horse.

17. How to increase the external connection quickly?

Answer: The quickest method has two: one is to spend money to buy, second is to write soft wen. External connection quantity and quality two parameters, do not ignore connection quality.

18, how to quickly upgrade the site rankings?

A: There is no good way, the only thing is cheating, not advocating, can not guarantee long-term rankings. The most original method of cheating is to hide text, increase density, jump, copy serp, etc.

19, the website in the engine included suddenly a large number of reduction how to do?

A: This phenomenon in the collection of the station often appear, does not mean that will be k. suggest that you first check the site's own reasons.

20, in the Web site to join Baidu or Google search Alliance is good?

A: According to some of the engine's official statements and experimental results, there is no impact, but it can be determined that the engine will speed up the index update of the site. We suggest that we should let it be, and not pursue it deliberately. Also remind some cheating site, if you put the code may be k earlier.

21, why a site does not appear the keyword but ranked very good?

Answer: There are two reasons: Black hat procedure is Google Bomb, White hat procedure is relevance. The role of Google bombs so far in the engine can not be eliminated, site relevance of the improvement of a bit difficult, need a large number of high-quality content to do support, in the authoritative site and well-known similar imagine more.

22, reprint the article to write the address and the author, this is good for SEO? The site has many external connections, no export connections, is that OK?

Answer: Reprint reserved copyright is to respect the author and intellectual property issues. Still one is everybody ignores: the website all is the external connection, but did not export the connection, is also bad, the engine absolutely will not like such unfriendly site.

23. Does the keywords and description of the Meta section have any effect?

Answer: This part in the search engine still has so a little role, there is always better than no, maybe one day search engine and upgrade meta keywords and description weight.

24, the site has many similar content page, changes the content and the title will have the influence?

Answer: This depends on the actual situation. SEO important point is to practice. For different sites, the results are not the same. If you want to change it, you can change it in terms that match search engine friendliness.

25, Baidu Snapshot in the receipt of different keyword display time is different, site after the snapshot time backwards is how?

Answer: Baidu snapshot in the collection of different keywords to show the time is different, this is very normal situation.

26. What are the requirements for website update?

Answer: Not so strict. As much as possible to make every spider before the new content, to understand the spider update your site's basic regularity that is the best.

27, the site is k what way to remedy?

Answer: After k, see the log, if Baidu spider or come every day. And crawl a lot of pages. There is hope. By the reason of K not too deep to find, the content of quality, update must do.

28, in Baidu K after only the home page and all k what is the difference?

Answer: K left home, just to screen or clear the index records, if not, may temporarily empty the index. Site=0 is all K. Only the home page, nothing, will be back soon.

29, the Thief station, that is, at any time to crawl the content of other people's Web site, synchronized with the update. Is it because the content and others are basically the same, they do not line up the name Ah?

Answer: Look at two stations. For example, a lot of news stations, every day is to collect others, but his ranking is better than others, the new station is generally difficult to do so.

30, the site to enlarge the site to provide advertising, the ranking has no effect?

Answer: No help to the rankings, but will have a bad effect.

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