Questions and answers on the optimization of "preschool education" websites

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Think a lot today, about an early childhood education of the website operation problem, including early childhood education in this industry in the domestic rise is relatively late, overseas very early, of course, this and domestic social development has a certain relationship, since the reform and opening-up, people's living standards, we pay more attention to the quality of life, Consider the nature is more detailed, like the pursuit of health, environmental requirements are more and more by our attention, family planning so that children become the family is really rare baby, some families have only two children, So for the child's growth education is to let each parent heart in this limited education to pay a huge cost, from the early years of fetal education to today's young children are developing relatively fast, then what is the early childhood? Early childhood education mainly refers to the 3~6岁 of children in the age stage. Early childhood education will lay the groundwork for a higher level of educational future, so good early childhood schooling is very important to everyone.

Social needs, coupled with the development of the network, the network of early childhood education sites are more and more, the "Early childhood education" the word BD included content on more than 20 million, of which the homepage to promote more than 10 sites, where the independent domain name of the site is countless, can be seen this kind of site competition, involving the industry's people , is with a heart, because for children they are full of love, but in today's network if you do not promote your site, no one will know that you are responsible, caring such an organization for early childhood education, there will be no one to buy your account.

So for u mom NET, I want to ask a few questions, because at present I do not have much understanding to this website of preschool education, but I from the angle of network optimization, as well as the promotion angle, can infer that this website's profit model, as well as the website content, also has the user experience not to be very good, even has the very big flaw, I have a few questions here to ask the staff engaged in the U-MOM network operation.

First, the Web site's profit model can be determined? Before the website is not enough to understand the market competitiveness in the region, whether they have characteristics, can be fully displayed on the site. Before the operation of the portal site to understand the market is necessary, in the final analysis, the site is just a promotional tool, market grasp is the site theme of the premise.

Second, has the website had the specialized optimization promotion team to be responsible for? Why is a team, because any want to have a certain impact on the network of profitable sites, will have their own optimization promotion team, like Sina, like 58 with the city, including Baidu, have their own optimization promotion team, Baidu Encyclopedia, Baidu know, etc., In Google rankings are very good, so say a want to make a profit of the portal site must have an optimization team.

Third, the content resources of the website availability, readability, whether the customer can help, is the customer needs? For example, drug sites, is to sell drugs, for example, news site is to watch the news, if your site to sell drugs do not introduce products to get some news, then next time who will go to your site to buy medicine, News stations are the same, since the news station so the latest, the most authoritative "news source" is their survival, if it is some product information, then who also went to see the news, who also landed.

Four, does your website have center product, or center service? Of course, this product and service is the content of the site, derived from the product or service, in the optimization of the point of view is the main keyword, and long tail keyword choice, actually put on the content of the site is the same.

Do you have any promotion outside the network? For example, television, plane and other media to advertise, this is very important for a website promotion, this can bring direct Web site traffic, users will directly enter the Web site landing sites, and conversion rate is very high.

VI, do you have your own telemarketing team? Telemarketing is considered to be one of the ten marketing ways in the new century. Therefore, the network marketing of the website is not mature when the telephone marketing is a very cost-effective marketing approach.

The website foreground interface is the theme of the website, because a good site in addition to high-quality content, the first thing to look at is the overall effect of the site, if the site can not be in three seconds to attract customers, then the site's art is a failure, your site has to attract users of the strength?

Here, in fact, a successful portal operation, is a fully equipped team to maintain, the single fight is not possible, in eight years 10 years ago may be, like hao123, on a static page, when Baidu spent 50 million bought it, was also a large domestic network mergers and acquisitions case, Hao123 's founder, Xingping, was successful in his solo struggle, that was ten years ago, when the Chinese internet has just started, there are a lot of imperfect, so dedicated to the Internet is still relatively easy, to now the only constant point is that innovation, to develop, just copy other people's model is not workable, So no matter when the Internet developed, the site innovation is a shortcut to the surprise.

These questions and answers are purely personal views and do not represent any official purpose intended to communicate.

Author: Komatsu qq:317655657 website: http://www.duanxin88.net/