Quick drops divide the taxi software market

August 21 News, after more than half a year subsidy war, taxi software market almost be quick taxi and drop by taxi split. Eric Mut statistics show that as of June this year, the rapid first half of the taxi market share increased to 52.05%, ranked second drop by taxi accounted for 47.95%.

Data show that the rapid June this year, the number of taxi coverage of more than 28.14 million people, the monthly use of 278.39 million times, accounting for the total number of use of 52.05%; drop a taxi covers 24.05 million people, monthly use of 256.51 million times, accounting for the total number of use of 47.95%, The total number of two taxi software total monthly use amounted to 534.9 million.

It is noteworthy that another once mainly cover Shanghai and Guangzhou Hornet Taxi, has been in the end of last year, the transformation of the main business car business, and thus become a quick commercial exploration of the direction of a taxi. This also means that the time consuming a large sum of money to "hit" The Taxi software market has been divided by the two major giants, the whole market is gradually stabilized.

From May onwards, the rapid and drop down and eventually stopped the passenger and driver subsidies, to some extent, led to the loss of some users. Eric data shows that the quick taxi March monthly coverage of the number of people once reached 37.38 million, drop a taxi coverage of 29.28 million people, but at that time is the most intense software subsidies in the battle period.

Industry insiders said that in the fierce competition in the taxi software market, fast taxi users and user stickiness constantly improve. Quick Taxi The official data show that its coverage of the city has more than 300, at the same time drop a taxi to cover the city 178.

In fact, since last year, a quick taxi in the continuous strengthening of user stickiness, online less than a year of integration Mall has become its main function.

Although the taxi software market has just been scheduled for seating, but fast and drop of the war has spread to the car rental field, in a quick taxi announced on the line of a bus business one months after the drop of its business car rental business has recently begun to test, plus easy to use cars and foreign giants Uber into China, The business car has become another point of contention after taxis.