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Soft wen plainly is soft advertising, soft text external chain construction effect is also very obvious. This everybody certainly is not unfamiliar, Quidodo here also does not have much long-winded, directly enters today's topic: The Classical soft article is how writes and promotes?
The writing of classical soft text:
Positioning soft Text Type
The type of soft text affects your user group's concern and experience, so said soft text type positioning is essential, good soft text can let search engine crawl soft content, so that the role of soft text can play to the extreme, can make network marketing more relaxed.
The correct choice of the title type of soft text
Soft text title is to give the reader the first impression, must attract people. Only a good impression can let readers pay attention to the content of your article, soft text industry has a word "Title I for the king, content for the Emperor", which is enough to prove the importance of soft text title. The title types of soft paper are divided into two main kinds: intuitive title and novel Title 1, intuitive title generally more suitable for training, technical class, practical articles used, inside the professional terminology can improve the probability of being searched; 2, the new title is more suitable for writing entertainment type articles, because the new title of the chance to add professional terminology is very low. Use good title to improve the user's attention to the user to see the content of the article made a very good bedding.
Third, soft text content to be launched for the title type
Just also mentioned that "the title for the king, the content of the Emperor", in addition to writing a good soft text title, soft content is also very important, and soft content can not casually to write, according to the soft text title type to write, soft text can be appropriate to join you in the network of expensive keywords, so that the keyword in the article appeared, soft content do not write blindly, Especially when the intuitive soft text, must write true, because only the real intuitive soft text to improve attention is the fastest, if you write is a soft novel article, then you can write some virtual, and write a soft text to remember, soft wen must be original, if the soft text is not original is difficult to be included, And your soft text will be very low.
Iv. Add keywords and URLs
Do not add hyperlinks in the soft text, can be in the final written on their own company, blog, website and keywords, for example, my blog can be directly written in Yantai SEO www.*****.net this can help SEO optimization, but also to you this soft article interested people preview your site, Know your company, soft text is best to embed keywords, and then at the end of the Web site, this effect is the best.
An excellent soft, high-quality content, with effective communication methods to get good results:
One, in line with the needs of netizens, dapper
In the "Web soft" writing, to strive for short, concise, so that readers can quickly understand the entire content. It is difficult to use a short text to express the article, you can make a reasonable division of the entire content, with small headings or small paragraphs will be divided into the article, clear, interlocking. Long speech may be better to clarify your point of view, the wording may be more your literary grace, however, the dense text, the habit of reading the Internet users is a painful thing. When the customer points into your site, printed in the eye is a lengthy article, will only let customers give up reading away.
Second, the use of network hot wen, borrow things on the matter
The network has created a lot of celebrities in recent years, and daily network events also occur frequently. Network Soft Wen should also borrow things, because the potential to take advantage, keen to find the opportunity to borrow, fully tap its most appropriate point of entry, their own products or brands, cleverly combined into, so that Web site promotion work can be wasted; but it is necessary to pay attention to the network events are always inevitable is not controversial, the wrong team, A counter position may become a target of criticism.
Third, the direct promotion
Network news has already entered the era of reading, even the video age, illustrated soft text, to combine pictures and text form, convey the relevant information. With exaggerated visual impact of the picture, so as to attract the attention of consumers. Need to pay attention to the use of the picture and the content of the soft text, especially with the product properties have the same place, otherwise netizens read the window a close, soft effect is still unable to reflect.
Iv. attention to timeliness
such as holidays, the end of the year, major industry news, major anniversaries, astronomical phenomena and so on the business of soft Wen also need to dig. For example: Total solar eclipse time to sell observation glasses and so on. For each significant time divergent thinking, perhaps inspiration will be very good promotion.
V. Integration with promotional tools
Webmaster class articles You can go to webmaster aggregation of the site published more effective, of course, big community such as Tianya, hot Baidu Bar is also a good place. Try to use the basic way to promote their own excellent soft wen, in exchange for the continuous improvement of traffic.
Summary: The above is just Yantai SEO personal summary, does not represent other people's views, I hope you will advise!
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