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Quidodo found many webmaster in the process of optimizing the website, most of the time and energy on the site outside the construction, and the actual site internal optimization is also very important, site optimization is a tedious work, is the basis of the entire website optimization, internal optimization is done will make the whole site optimization. Internal optimization of the site mainly take into account easy user understanding and use, easy to crawl and crawl spiders, for this we look at the site to optimize the internal five must kill skills:
1, Title and keyword optimization
We all know that the search engine ranking algorithm to give the title of the weight is very high, reasonable title writing will be to a large extent to improve the value of the search engine, the title must be the meaning of the article, to do with the theme of the site, the premise of fluent words to add 2-3 keywords, should not reluctantly add keywords or keyword piling. In addition, you can in the description of the label and the content of the reasonable arrangement of keywords, appropriate to the main keyword to bold, change color to show emphasis.
2, the article page content optimization
The layout of the article page can not only affect the crawling crawl of spiders, but also have an impact on the user experience. Follow the spider crawl and user browsing from the top down, from left to right principle, we should put important information on the upper right, to attract users and search engines.
3, website navigation optimization
The website dominates the navigation generally manifests as the first-class catalogue, through it the user and the spider program may the layer depth access to the website all important content. Therefore the main column must be in the homepage first screen eye-catching position manifests, and best uses the text link instead of the picture. If your site two level three columns a lot, then please do not put into the navigation bar, navigation bar should be placed in your key columns. A reasonable and effective internal circulation links, commonly used such as home-channel-column-content, to maintain level 3-4, so that spiders and users are very friendly.
4, improve the user experience degree
The website user experience is a kind of pure subjective in the user uses the website to build up the feeling, I also mentioned in the previous Article 5 big website user experience, respectively is the sensory experience, the interactive experience, the browsing experience, the feeling experience, the trust experience. Specific performance for the production of a concise but rich site map, in the map we only include column names and simple column introduction can be. The list of articles suggests a title + profile so that users can quickly find what they need, as well as allowing more information and keyword information to be displayed on the page.
5, the content highlights the value
"Content is king, outside chain is Emperor", visible content of the pivotal position, rich and colorful site content is the most valuable site, so that users and search engine recognition, so that users feel your site content for them to be very helpful, this can fundamentally sticky users, if only by collection, false original content, The effect will be greatly discounted.
Site internal optimization There are a lot of details of the issues to be noted, although SEO is a very strong replication industry, but there are a lot of details is not a simple duplication of things, is the need to be steadfast to practice, in practice to explore the improvement of the site internal optimization and external optimization is equally important, the same need to arouse our attention.
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