"Learning and thinking," pay attention to the brand focus on domain name evaluation

In recent years, the well-known educational group "Learning and thinking," emphasis on brand-name domain name evaluation has been widely circulated in the domestic Internet community, "Learning and thinking," the successful acquisition of the domain name GaoKao.com full 3.8 million yuan price, full Demonstrated its determination to develop industry websites.

It is understood that the domain name gaokao.com by the original domain name investor Yang Yi registered in 2002, seven years have used this domain name has done "college entrance examination" sites have not improved. Until the end of 2008 and "learn and think" reached a consensus, the high price of 3.8 million successful transactions, the rate of return of more than 2500 times. Meken, a domain name value researcher, said learning to think Group and Yang Yi's negotiations for several months, the transaction price from 700 million has been talked about the final transaction 3.8 million.

In recent years, the domain name of the successful fight is very much, there are educational categories:

· MingTian.com (tomorrow), the transaction price of tens of thousands of yuan;

· ZhongKao.com (test), the buyer is "learning and thinking," the transaction price of 150,000 yuan;

· YouJiao.com (preschool education), by "learning and thinking" together with a professional domain name investment company in the hands of the original holder to buy ultra-low prices.

Educational websites With the vigorous support and development of the entire country in education industry in recent years, the application law of related domain names has been continuously improved, which has led to the price of second-hand transactions of such domain names. KaoShi.com (exams), SanRenXing.com (threesomes) and XueYou.com (schoolmates), which are currently on the Internet, offer quotes ranging from hundreds of thousands to millions. Mr. Kou, founder of China's ZhaoNing.com (ZhaoSheng.com), disclosed that in recent years, there are often millions of people who bid for his website. In fact, most of them are looking at the website's domain name.

Learning and thinking Group internal staff introduced in recent years, "Learning and thinking," the successful acquisition of the industry are spelling the domain name is very much, which has been stationed on the line: AoShu.com (China Mathematical Olympiad), ZhongKao.com (exam network) , YingYu.com (English network), YouJiao.com (preschool network) and ZuoWen.com (composition network) and so on. The future "learn and think" will still be the direction, the application of a more appropriate and easy to remember domain name propagation education.