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I believe that many SEO have opened a blog for their own SEO to optimize practiced, but with the development of network promotion, blog can also become a website to promote the right-hand man. Now many medical stations also opened their own station blog, these blog keywords once the ranking, even if the main site itself no rankings, many users can also access the main web site through the blog, which is a very sensible indirect optimization.
Optimize your blog and optimize your personal blog Although the approximate method is similar, but there are many differences in some details. The author has also taken over a station in the Site blog optimization list, through the discipline of the list, but also summed up a number of stations in the station blog optimization experience, the following to share with you.
First: Blog homepage should focus on optimizing long tail keyword
Use the station blog to indirectly promote the main site is to be able to avoid the principal website keyword competition, if the station site blog placed too much competition in the main keyword, so a short period of time to promote blog ranking is very difficult, but also let the blog optimization lost its own meaning. Therefore, we should focus on the blog home to put some of our medical station long tail keywords, to these long tail keyword to do some anchor text, enhance the weight of long tail keyword, the following figure:
These long tail key words although the index is not high, but if the quantity is increased, the flow of the blog will also have the qualitative change, also can enhance the main website traffic more effectively.
Second: the blog article anchor text should not be too much and should point to the main site
Anchor text is an important means to promote blog keywords, but if the blog optimization over, it is easy to be punished by Baidu, and finally ended up a discreetly. Therefore, in the blog post editor should not put too much anchor text, you can choose three to four to place a main keyword anchor text. Many seoer also made a great mistake, that is, the anchor text all point to the blog home page. We optimize the blog's ultimate goal is to promote our website, this is no doubt the cart before the horse, we should put some anchor text to the appropriate point we want to promote the medical station home page, so that users can access through the blog to our main website, to achieve our promotion of the ultimate goal.
Third: Blog content should be illustrated
Updating a blog is a very tedious task, especially to update some stations in the station blog, these medical posts are usually boring, believe that few users are willing to patiently browsing. Therefore, to update the blog to take some effective, innovative way to attract users to browse. The most effective way is to carry out a picture, the author of this station in my hands of a blog almost every article will add a set of homemade pictures, the following figure:
This has the interesting picture can let the user feel refreshing, although the article content is not very attractive, but can effectively increase the user to stay time, reduces the blog jumps out rate, also can for our main website promotion more visits the quantity, does not kill each other, why not?
Four: in-site blog to do more friends chain
A lot of Seoer ignored the site blog to do the friend chain of this detail, blog exchange more friends chain is very useful, although sometimes friend chain to our blog ranking function is not small, but it can bring more quality of our blog flow. Exchange friend chain also should pay attention to extremely, we can not ask the other side weight than we high, snapshot than we new, but must require each other's industry and we are closely related, such as the author of this station blog, friends chain this piece is done very well:
These friends of the chain are linked to the blog, the main website industry, users can be through these links to enter our blog, and eventually into our main site, which for the promotion of effective traffic on the site is very successful.
Post Station blog optimization is also pay attention to scientific methods, pay attention to the details, although do the station blog need to spend more energy, but if you can do reasonable optimization, improve the flow of blog and ranking, for the main website promotion and optimization can be more than doubled. This article is for Xuanwu Hospital booking registered Http://www.guahao365.net feeds, hope to reprint a friend plus a link, respect for original, thank you for your support!