With all kinds of vertical social activities springing up, tourism social networking sites have also shown a thriving momentum. SNS has injected new vigor into the traditional industry, transforming from the traditional forum mode into a new type of tourism community. And, more than ever, the passive acceptance of the various promotional messages of the travel agencies social networks provide people with the means to obtain more authentic tourist information, and through the real exposure of netizens to their travels, so that users can more truly understand the local customs, more authentic and credible. And from friends and relatives of the evaluation is certainly more persuasive than the stranger, so a good praise from friends than other people's countless words.
Tourism, in fact, is closely related to "mobile", the booming of mobile internet is the development of the travel agency area. While the mobile phone makes up for the traditional information release gap, the mobile phone's at any time , portability and interactivity, so that expression and communication can be carried out anytime and anywhere. And the footprint of the trip is fragmented, so the mobile properties of mobile phones can be said to be inherently suitable for fragmentation records-whenever and wherever they are photographed, words can briefly describe, yo Cui generated footprints fragments. The isomorphic fragments are easily organized in a variety of dimensions and are concatenated to form a complete journey record. At the same time, information fragmentation makes information organization very free, can be spread more flexibly and quickly, realize the value of SNS.
The target users of existing travel agencies are primarily those who like to record and share travel experiences and those who prepare for the next trip. Users at different stages also have different goals:
• Pre-travel: Easy collection of travel information and efficient planning of travel.
L Journey: Successfully completed the travel plan, explore find more fun content, easy to record the journey, anywhere with people to share.
L After travel: simple and easy to organize travel photos, write travels, and friends to share the journey of the experience.
In the latter two stages of the organization's focus on the fragmented travel footprint, how can the user easily generate footprint fragments during the journey, and automatically concatenate these fragments together to form a sensual and Maui travel travels to meet the needs of recording and sharing. And the satisfaction of this demand will naturally facilitate the achievement of the first phase of the goal-a richer and more brilliant footprint-sharing that would provide more information to the travel planners and facilitate the successful completion of the travel plan.
In the past to share a trip, more is the return of tourism, through the collation of photos, text, Raiders, complete an epic long travels, and then through the Forum, blog, Qzone and other platforms to share to friends. The emergence of Weibo, so that people began to use mobile phones to the tourism process of the fragmented "live", so that the timeliness of sharing is strong, but information dispersed, trivial, can not restore the whole process of tourism is a major drawback. And the combination of travel notes and Weibo these two ideas, tripcolor for travel and on the road these two apps are a good solution to this problem-by recording the GPS position of each picture, the system automatically concatenates the footprints on the map, and through social platforms such as the associated microblogs, Each photo will be shared at the same time, the final automatic generation of a complete footprint and time axis of the photo wall, the real realization of the edge of the walk, side note, and share.
In Tripcolor and on the road, the smallest granularity of information is a single picture, each picture with a short text description, forming a fragment footprint. And the "Journey" as a fragment of a travel container, users only need to establish such a container, and then add to the inside of the footprints of the debris, the picture with the GPS location and time of the two basic information, automatic these fragmented moments in tandem, the point of the collection is a line, the complete restoration of the journey Trail, Save the trouble of finishing afterwards. When you add a footprint to a tripcolor, users can add theme tags to their journeys, such as group activities, outdoor sports, city trips, family gatherings, exotic, recreational, historical and romantic memories, so that each "container" brings its own theme tag, introducing a filtering mechanism to help find it. For sharing, users can choose to be more flexible and free to meet the "integrity" and "immediacy" needs of a journey or a single fragment.
Combined with the portability of mobile phones, at any time and interactive, through the "Photo + description" of the debris record, using the picture with its own geographical information and time attributes automatically organized, this model is a good grasp of the user's demand point: How to quickly and easily record life footprints. Fragmentation makes each record simple and lightweight, users do not need to spend additional energy organization context, just focus on what is currently seen and thought, based on the location and Time dimension of the organization is natural, consistent with the narrative habit. The fragmentation of the footprints of the Organization, by the journey of the record, can be extended to the life of the fragments of the record, photographed every meaningful moment in life, in tandem, to generate a good memory.