Reaching a deal to make a profit is not as simple as it is.

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How to marketing? I believe everyone has their own set of implementation plan. But why our marketing effectiveness is no one else good, marketing want the expected results are always not up to? Why is more and more promotion directly regarded as advertising? The most essential reason is that we have not understood the essence of marketing, we play or probability.

Most of the friends on the Internet from the webmaster, contact SEO. We play is the probability, through the use of optimization technology to make their own site rankings in the Search engine home page, through the user clicks into the flow, some of these traffic will be converted to reach a deal. There are some friends directly through the bidding to obtain traffic, however, click on the transformation of the bidding entered is not ideal, the formation of consultation only 50%, to achieve less transactions. In this situation, what should we do in this competitive environment?

Guardian just published a piece of talk, by the way in the group propaganda under. What you need to do to get a deal done: Choose an Exchange platform-communicate with the user-choose your target user-build trust between users-reach marketing or trading-after-sale tracking service. One platform this tool is the foundation, trust this condition is the core, the transaction is the goal, after the sale is the sustainable development. In response to this problem, some peer friends and Guardian Kun Exchange, in this arrangement of the written together exchange.

Select the Exchange platform. This is the first step. No matter what trade we want to make, there is always a platform, this platform is a medium. can be their own offline ads, can be forums, blogs, micro-blog, QQ Group, micro-letter and so on, platform is the foundation, we show users the tools.

Communicate with users. What is the purpose of communicating with users is to build relationships, relationships between people. No one wants to believe a stranger. Then you can understand what the user is thinking. Understand the user's attitude towards our products.

Select your own target users. Through communication we set up a user relationship, understand what users think, know their needs, this time can classify users: potential customers, Target customers, precision customers. According to each group to do different communication, in their hearts form a mindset, you need products I have here.

Establish a trust relationship between users. At any time trust is the core, there is no trust can not do anything, not to mention the idea of achieving their own end of the transaction? How to build a user trust relationship, this is worth thinking, the minimum brand is a starting point.

Achieve marketing or trading. Because we form a trust relationship, in the subconscious user will help us to promote products or services. The first thing that comes to mind when a user needs a product is us. Because of trusting each other naturally forms a trust agent. The final purpose of the transaction has been reached.

After-sale tracking Service is a continuous development. Any product sold out, has not thought about what the user is the mentality, with good? What benefits does this product bring to the user? After-sale tracking service is vital. Understand the user purchase mentality to better improve their products or services.

It is not so easy to make the final profit from the exchange of strangers to trust, from trust to the final transaction and after the sale of the entire Exchange transaction process. Hope to give you some thought. We should not play the probability, because there are too many competitors, the probability is too low, precision is the king.

This article Guardian Kun writes, originates from http://blog.sina.com.cn/yuankun0105. Public number: shyuankun0105.