Read and analyze web statistics like financial statements

Source: Internet
Author: User

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Notice the mutation of the flow

The statistics system will first tell you the number of visits per hour and every day of your site, please be sure to pay attention to the changes in these visits.

For example, if your site always has the largest hour of traffic at 21 o'clock in the evening, and today is 21 40, the histogram for the hour at 21 is still only a tiny bit higher. Then most likely your site is not normal access, you must immediately check whether your site can be accessed, or access is not very slow, if not found abnormal, then hurriedly with other cities 1150.html "> Friends to help Test is not a certain area can not visit your site." If this is a site problem, you should process it immediately.

Or, you find that today's traffic is significantly more than yesterday, so check out today's details and the antecedents in yesterday's details and compare them to see where the extra traffic is coming from and try to keep the increased traffic.

Pay attention to the proportion of visits and browsing volume

If the amount of traffic is three times times the amount of traffic, it means that the average person visiting your site will be browsing the three pages on your site, do you feel this number is small? Why not find ways to get visitors to read more pages? You can try to change the site to make it more appealing.

Analyze the portal of the site

The entrance, is the visitor enters your website the first page, this page is not necessarily the homepage, because the visitor may through the search engine or the friend recommends enters your website.

The front page of the portal you have to analyze the attractions of these site pages, or to analyze the places they are favored by search engines, the revision of these pages must be careful, because if you accidentally erase the highlights of the site page, you may lose your site supporters.

The site of the larger flow of the Web page should also be appropriate to have a facelift, can not make it unchanged, or you can make it more attractive to the people entering this page to browse your site other pages.

Often analyze your "keywords"

If your site has a lot of traffic from the search engine, please always analyze your "key words" and pay attention to the changes in the Daily keyword statistics.

For example, if you run an online webmaster station, you see from the keyword Statistics report every day from the search engine search "Xiamen Webmaster Station" into your site traffic has more than 500 people, and these traffic may have brought you the benefit, then please consider why the keyword does not have "webmaster Station" and Only is " Xiamen Webmaster Station "?" If the search "Webmaster Station" can find your site, it will not get more traffic it? You can think about how to optimize your site.

Of course, you should also pay attention to, if search engine in the "webmaster Station" can not find your site, and in search of "Xiamen Webmaster Station" can find your site, then please do not delete the site "Xiamen Webmaster Station" This four words, or you may lose because someone search "Xiamen Webmaster Station" and get the flow.

Pay attention to "search engine" analysis

Most of the time, Baidu, Google will bring you a lot of traffic, if the three search engines have not brought you traffic, you need to consider whether to the search engine resubmit your site.

If your site has a daily flow from Baidu, and today suddenly did not, then this may be Baidu in the last update your site when your site can not visit, but also may be Baidu for your transition optimization has been punished. If it is the former, please be aware that your server can be accessed at night, if it is the latter and you are wrong, please seize the opportunity to lodge a complaint with Baidu.

Take time to view the "antecedents" analysis

If your site has a very unique content, and even these content can not be found through the search engine, and can only rely on the spontaneous publicity between netizens, please be sure to pay attention to your site "antecedents" analysis.

For example, you find that the traffic from a forum into your site today is very much, from the analysis of the Forum after clicking on the "Go" link to enter the forum, you found that it is a recommendation of your site posts. Then please register an ID in the forum immediately and top up the post to express the support of the Landlord and forum users, but also express your determination to continue to do a good site, if necessary, you can also in the bulletin board of your site to the forum's netizens expressed thanks, so that you may get better publicity results, And it is entirely possible to retain a group of die-hard supporters and repeat customers. This article by QQ name www.qqmingzi3.cn feeds

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