Recruitment and planning of medical website SEO

Source: Internet
Author: User

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Today, the main analysis of the medical profession of the two small point of view, because often see a friend in the group said SEO what to use? What does SEO do? They completely did not put themselves into the industry to determine a position, as the saying goes, the dream of how big, stage on how big, a person from the beginning do not understand, To a proficient must work hard to their own efforts, small series is not think there is any genius, the most is a train of thought than others to clean it, but walked all the way, no one can not stumble on the achievement of the future, only in constant frustration, can progress! Interested, just look down, perhaps useful to you:

  

I. Medical SEO Recruitment

Any industry must have a position to provide, only the need to introduce talent! I am on the network, often see someone say SEO in short supply, personal feel is not every SEO is someone else, nor is every SEO is all-round player, every industry from enter, to deep understanding is must have a process, not you think you line, Just hang legs waiting for all the necessary knowledge into the ventricle, this is the need for your own efforts, polite not to say too much, can read the look, do not understand the direct view of the diagram said:

  

We can go to Baidu, medical SEO recruitment in Baidu search the first few pages of the recruitment information, you can find a very normal common ground, or from this picture to see, can be found. In fact, the medical profession recruitment SEO talent, basically are the group in the recruitment! Think about it, whether you are out of seowhy training institutions, or in the benefit of the training institutions, or from the IDSEM training structure, into the medical industry, inside is a talented person, want to have a place, Then you must start at the bottom!

Into the medical SEO industry, do not complain, do a conscientious, do not ambitious, if you want to go this way, then the first point is that the medical industry must be all about the disease to know about, such as the medical industry is the most popular painless abortion, infertility, prostatitis! And the basic common sense is 99%. Women will have gynecological disease, so this industry's windfall income points is that everyone is sick!

I guess we have to SEO recruitment of talent also need to understand:

1, SEO Promotion staff

SEO Promotion staff must have at least three people, one to collect the forum and release, another is to organize articles, there is a friendship link exchange and hair outside the chain.

2, SEO site Editor

SEO site editors are to fine and not need more! An editor one months salary is 1500, the ability of a day to write up to 10 articles have included valuable article, and those who will only false original and not included, as a direct to the pig site to reward, a lot of articles, a piece of money, also included, not included no money! Believe it or not, as long as you often haunt there, you will know a small defect inside!

3, SEO bidding commissioner

SEO Price Commissioner is a burning money, the medical profession the most important post! Bidders also need to have three people, one is to collect keywords, one is to write creative, the other is to analyze the data, the specific work arrangements do not disclose! There is a need to know, add friends to communicate!

Second, the Medical station SEO Planning

Here, small series to the medical planning and medical SEO planning separate, medical planning is what, I do not explain! and medical SEO planning is very good understanding, is to integrate into the idea of SEO to do network marketing, but here the SEO planning is more alternative! A person who understands SEO, must know that the first element is the user experience ! On the website, the user experience is a duck in the world, but have you tried the friendly experience with the doctors?

Pre-planning is the key to success and the prelude to failure. SEO personnel into the medical, do the health station, look at the following content, I believe that you will be again after the medical network is a very good location.

Pre-site planning, here not to write more, after all is commonplace, wrote also did not have much meaning, mainly write the key, the first choice to understand the advantages of the hospital's own characteristics:

1. What technology can be used as the main push project?

This is not difficult to understand, for example, some hospitals are male specialist, but he did the Department of Gynecological Diseases, the mouth has how big, oneself weigh, the medical profession, once small make up oneself experience, one months in this city opened more than 3 outpatient clinics, then this competition is how intense, does not do the specialized, sooner or later will be finished!

2. What are the target audience groups?

With the more and more open marriage premarital sex is becoming more and more common, college students are more so, the object of the target is college students and unmarried women, the hospital statistics of which college students make up about 70%. Therefore, the cost of painless abortion is basically a lump sum of 480 yuan or 400 yuan to help the advertising language to attract people, if some of the hospital hidden prices, will lose a large part of the patient.

3. What are the sustainable profitability models?

Because of the characteristics of the disease. The people disease kind of region is stronger, and most of them are one-time, two times consumption may be very small. Seems to have not seen what to 10 people, how to find a profit point?

First, face-to-face sales

Girlfriend pregnant, is a man is not responsible, have guilt, the doctor can take a expensive medicine and a cheap medicine, to the face of his girlfriend, ask each other what kind. I believe many men will choose a little more expensive medicine, one is to buy face problems, and two is a daughter friend.

Second, value-added services

Now the common is to do after the people need to keep secret, the second is the need for psychological guidance after surgery! Just said, to do the abortion are some of the young, so the psychological guidance is very necessary.

Gynecological doctors after the abortion of female psychological counseling: After the operation of some nursing. Doctors to help patients first, gesanchaiwu care about each other, tell each other after some common sense, and so on, must let the other side is grateful, let the other party fully recognized you. No matter whether there are two consumption, at least no one will hate other people's care and care. A lot of people's disease, with such services, the next time there is a cold, or friends have any disease, the first time will think of this hospital services, then this is a very good word-of-mouth profit!

Two misunderstanding: first, the separation of the line, the planning of medical sites is not just on the network to work hard, to be clear, you are working in the medical unit, this is a solid unit, not in Taobao shop to sell things, must be unified cooperation! Second, doctors are difficult to get along with? Small weave big and small hospital also entered, So far have not seen those doctors difficult to get along, small knitting also think the Doctor is a word lao, sometimes they talk about the topic, all let me blush! You know.

Well, today to share the recruitment of medical SEO and planning analysis to write here, if there is a need to communicate, please add me directly! Article from Idsem team Zhu Weikun Original, starting http://www.huidao5.com reprint please keep the original URL! Also welcome to add QQ Group Exchange: 138252004

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