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Fine network marketing through the combination of various network media, subdivision and relevance of the application to achieve, the Internet is to achieve fine network marketing the best platform, red shirt nets earn a lot of advertising operators from the Internet to find the development of value innovation opportunities, telecommunications operators also have a huge space and prospects. At present, sophisticated network marketing with the development of Internet technology in the constant innovation and enrichment, such as "Target Association", "online dialogue", "point of", ranking search and so on.
First, fine network marketing to improve the marketing of targeted television, magazines, radio, newspapers, the internet, movies, public billboards and other traditional marketing communication is directed by the mass media, because do not know the target audience, so can only use bombing, that is, according to the time or layout to calculate the cost of input. This causes the media operators and operators to separate the interests of the operators concerned about the number of effective customers; media operators, on the contrary, care about the time or location of the launch. Therefore, the traditional marketing communication is dominated by media operators, and it is difficult to divide the public and orientation, can not meet the more and more subdivided market demand, the performance, light effect, lack of scientific evaluation system, lack of personalized service, operator's interests are difficult to be protected, often high marketing costs, and consumers feel forced harassment, Poor marketing. and refined network marketing, through the accurate identification of customer segmentation, targeted to the delivery of communication content, to provide measurable measures of effectiveness and other methods, efficiency greatly improved.
Second, sophisticated network marketing with forward-looking sophisticated network marketing can effectively lock the new rich people concerned about the Internet. Living in a higher income family the young city dweller is the main constituent of the new rich group, its characteristic is the consuming ability is strong (high consumption), the High education level (highly educated), the network use frequency high information integration ability strong (high ability) and to the new thing acceptance ability strong (high sensitivity). They are not only the target consumer groups of many products and services, but also the first consumers of new products and services, the vane of consumption and media use, and have considerable influence in the transmission chain of consumption.
Finally, the sophisticated network marketing communication concepts and tools to facilitate the introduction of network operators to quickly find the target customers, targeted marketing communication, improve product marketing investment returns, reduce the risk of marketing costs and marketing investment, this article originated from the Red Shirt Net earning forum: http://www.hihhh.cn/, Reprint Please specify!